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Problem Definition: Content promotion policies are playing an increasingly important role in improving content consumption and user engagement for online content platforms. However, a frequently used promotion policy generally neglects employing the diffusion effect within a crowd of users. In...
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This paper develops a duopoly model of user-generated content (UGC) platforms that compete for consumers and content producers in two-sided markets with network externalities. Each platform can choose the level of investment into a content quality assurance (CQA) system and the level of...
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This paper develops a duopoly model of user-generated content (UGC) platforms that compete for consumers and content producers in two-sided markets with network externalities. Each platform can choose the level of investment into a content quality assurance (CQA) system and the level of...
Persistent link: https://www.econbiz.de/10014240912
Content on non-profit user-generated content (UGC) platforms, such as Wikipedia, is generally created and maintained as open-collaboration projects by UGC communities who are also users of these platforms. Furthermore, the financial sustainability of these platforms depends on funding from...
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