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E-commerce
Konsumentenverhalten
79,088
Consumer behaviour
78,655
Marktforschung
12,249
Theorie
10,513
Theory
10,332
Beziehungsmarketing
8,955
Relationship marketing
8,944
Markenführung
7,417
Brand management
7,412
Markenimage
6,576
Brand image
6,550
Market research
6,539
Kundenzufriedenheit
5,440
Customer satisfaction
5,434
Online-Handel
5,416
Online retailing
5,402
Deutschland
5,074
USA
5,059
United States
4,822
Social Web
4,680
Social web
4,678
Germany
4,455
Online-Marketing
4,425
Internet marketing
4,399
Markenartikel
4,347
Dienstleistungsqualität
4,301
Service quality
4,298
Brand
4,269
Einzelhandel
4,186
Retail trade
4,044
Werbewirkung
3,655
Advertising effects
3,616
Electronic Commerce
3,569
Verbraucherverhalten
3,567
Experiment
3,411
Emotion
3,198
Werbung
3,096
Marketingmanagement
3,052
Marketing management
3,013
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13
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Rabinovich, Elliot
9
Civelek, Mustafa Emre
8
Schramm-Klein, Hanna
8
Tan, Yong
8
Akram, Umair
7
Breugelmans, Els
7
Fedoseeva, Svetlana
7
Kalia, Prateek
7
Kumar, Anil
7
Lowry, Paul Benjamin
7
Martens, Bertin
7
Verhagen, Tibert
7
Ahuja, Vandana
6
Cebollada, Javier
6
Duarte, Paulo
6
Dwivedi, Yogesh Kumar
6
Ellison, Glenn
6
Ellison, Sara Fisher
6
Frasquet Deltoro, Marta
6
Ghose, Anindya
6
Hjort, Klas
6
Martínez-López, Francisco J.
6
Mou, Jian
6
Spann, Martin
6
Wagner, Gerhard
6
Walsh, Gianfranco
6
Agrawal, David R.
5
Benlian, Alexander
5
Broeder, Peter
5
Chen, Jianqing
5
Clement, Michel
5
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5
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5
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2
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Akademie für Technikfolgenabschätzung in Baden-Württemberg
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Allgemeine Gesellschaft für Philosophie in Deutschland
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Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Campus Verlag
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Centre de recherche pour l'étude et l'observation des conditions de vie
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Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Edition Virgines e.K.
1
European Marketing Academy
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Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
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Europäische Kommission / EU Consumer Programme
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Europäische Kommission / Generaldirektion Justiz und Verbraucher
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GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
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International Association for the Study of Insurance Economics
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International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
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1
International Workshop on Consumer Behaviour and Distribution in the e-Grocery Sector <Copenhagen Business School)>
1
Konsum im Wandel - das Transformative Potenzial <Veranstaltung> <2017, Klagenfurt>
1
London Economics Ltd
1
NetLibrary, Inc
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Peter Lang GmbH
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1
Svenska Handelshögskolan <Helsinki>
1
Tagung Wirtschaftsethische Fragen der E-Economy <2001, Stuttgart>
1
University of Wollongong / Department of Economics
1
Universität Augsburg / Institut für Volkswirtschaftslehre
1
Universität Siegen
1
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1
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Journal of retailing and consumer services
158
Journal of business research : JBR
68
Journal of internet commerce
56
Electronic commerce research
55
International journal of electronic marketing and retailing : IJEMR
47
Information systems research : ISR
37
International journal of e-business research : an official publication of the Information Resources Management Association
36
International journal of business information systems : IJBIS
32
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
31
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
30
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
30
Electronic commerce research and applications
27
International journal of internet marketing and advertising : IJIMA
27
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
27
Journal of management information systems : JMIS
27
Journal of retailing
26
Management science : journal of the Institute for Operations Research and the Management Sciences
25
Asia Pacific journal of marketing and logistics
24
Cogent business & management
24
International journal of retail & distribution management
24
Journal of electronic commerce research : JECR
23
The international review of retail, distribution and consumer research
23
International journal of electronic commerce : IJEC
22
International journal of hospitality management
22
International journal of consumer studies
19
Journal of fashion marketing and management
19
Psychology & marketing
19
Information systems and e-business management : ISeB
18
International journal of electronic business
18
International journal of retail and distribution management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
International journal of electronic business : IJEB
16
Electronic markets : the international journal on networked business
15
International journal of electronic customer relationship management : IJECRM
15
Technological forecasting & social change : an international journal
15
Journal of the Academy of Marketing Science
14
Global business review
13
European research studies
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of marketing
12
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ECONIS (ZBW)
3,447
BASE
1
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1
RePEc
1
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1
The use of the repertory grid technique in online trust research
Bauman, Antonina
- In:
Qualitative market research : an international journal
18
(
2015
)
3
,
pp. 362-382
Persistent link: https://www.econbiz.de/10011305121
Saved in:
2
Touching the void : exploring consumer perspectives on touch-enabling technologies in online retailing
Van Kerrebroeck, Helena
;
Willems, Kim
;
Brengman, Malaika
- In:
International journal of retail & distribution management
45
(
2017
)
7/8
,
pp. 892-909
Persistent link: https://www.econbiz.de/10011775740
Saved in:
3
Logfiles in der
Marktforschung
: Gestaltungsoptionen für Analysezwecke
Lutzky, Christian
;
Teichmann, Maik-Henrik
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
48
(
2002
)
3
,
pp. 295-317
Persistent link: https://www.econbiz.de/10001709457
Saved in:
4
Werbewirkungsforschung: Banner und Button oder Anzeige und Spot oder alles zusammen?
Dürr, Karin
(
contributor
);
Rasztar, Matthias
(
contributor
)
- In:
Planung & Analyse : Zeitschrift für Marktforschung und …
28
(
2001
)
3
,
pp. 16-51
Persistent link: https://www.econbiz.de/10001608540
Saved in:
5
Konsumentenverhalten
im Internet
Bauer, Hans H.
(
ed.
)
-
2004
Persistent link: https://www.econbiz.de/10001851192
Saved in:
6
Konsumentenverhalten
im Internet : Konzepte, Erfahrungen, Methoden
Wiedmann, Klaus-Peter
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001851237
Saved in:
7
Leisure, wine and the internet : exploring the factors that impact the purchase of wine online
Sheridan, Michael J.
;
Cazier, Joseph A.
;
May, Douglas B.
- In:
International journal of electronic marketing and …
2
(
2008/09
)
3
,
pp. 284-297
Persistent link: https://www.econbiz.de/10003801578
Saved in:
8
Bringing product and consumer ecosystems to the strategic forefront
Dass, Mayukh
;
Kumar, Shivina
- In:
Business horizons
57
(
2014
)
2
,
pp. 225-234
Persistent link: https://www.econbiz.de/10010358724
Saved in:
9
Marketing and competition in the information age : proceedings of the 28th EMAC conference, May 11 - 14, 1999, Humboldt University Berlin
Hildebrandt, Lutz
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001530954
Saved in:
10
Special issue: Marketing in the e-channel
Kannan, P. K.
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001689478
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