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E-commerce
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The journal of business & industrial marketing
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1
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Optimal group-buying price strategy considering the information-sharing of the seller and buyers in social e-commerce
Guan, Lei
;
Chen, Hongqiao
;
Ma, Haiwen
;
Zhang, Lianmin
- In:
International transactions in operational research : a …
29
(
2022
)
3
,
pp. 1769-1790
Persistent link: https://www.econbiz.de/10012795891
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2
Information technology-enabled business models : a conceptual framework and a coevolution perspective for future research
Rai, Arun
;
Tang, Xinlin
- In:
Information systems research : ISR
25
(
2014
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10010355248
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3
E-service quality : a meta-analytic review
Blut, Markus
;
Chowdhry, Nivritiv
;
Mittal, Vikas
;
Brock, …
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 679-700
Persistent link: https://www.econbiz.de/10011422466
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4
Using values to segment virtual consumers on social networking sites
Madi, Aziz
- In:
Marketing intelligence & planning
34
(
2016
)
5
,
pp. 623-645
Persistent link: https://www.econbiz.de/10011534900
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5
The strategic role of third-party marketplaces in retailing
Mantin, Benny
;
Krishnan, Harish
;
Dhar, Tirtha
- In:
Production and operations management : an international …
23
(
2014
)
11
,
pp. 1937-1949
Persistent link: https://www.econbiz.de/10010457526
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6
Analysis of content creation in social media by B2B companies
Huotari, Lauri
;
Ulkuniemi, Pauliina
;
Saraniemi, Saila
; …
- In:
The journal of business & industrial marketing
30
(
2015
)
6
,
pp. 761-770
Persistent link: https://www.econbiz.de/10011382415
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7
The profitability of store brand introductions by e-commerce platforms selling competing national brands
Karray, Salma
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 62-69)
.
2022
Persistent link: https://www.econbiz.de/10013281242
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8
Marketing channel evolution : from contactual efficiency to brand value co-creation and appropriation within the platform enterprise
Dimitrova, Boryana V.
;
Smith, Brent
;
Andras, Trina Larsen
- In:
Journal of marketing channels : distribution systems, …
26
(
2020
)
1
,
pp. 60-71
Persistent link: https://www.econbiz.de/10012258187
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9
Multichannel strategy : the dominant approach in modern retailing
Stojković, Dragan
;
Lovreta, Stipe
;
Bogetić, Zoran
- In:
Economic annals
61
(
2016
)
209
,
pp. 105-127
Persistent link: https://www.econbiz.de/10011570257
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10
Servitization in global business-to-business distribution : the central activities of manufacturers
Hakanen, Taru
;
Helander, Nina
;
Valkokari, Katri
- In:
Industrial marketing management : the international …
63
(
2017
),
pp. 167-178
Persistent link: https://www.econbiz.de/10011730156
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