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E-commerce
Konsumentenverhalten
78,514
Consumer behaviour
78,497
Einzelhandel
17,627
Retail trade
14,583
Theorie
10,229
Theory
10,182
Beziehungsmarketing
9,171
Relationship marketing
9,167
Markenführung
7,604
Brand management
7,603
Markenimage
6,627
Brand image
6,599
Online-Handel
6,022
Online retailing
6,018
Kundenzufriedenheit
5,546
Customer satisfaction
5,542
USA
5,509
Deutschland
5,447
United States
5,299
Social Web
4,655
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4,655
Germany
4,590
Online-Marketing
4,455
Dienstleistungsqualität
4,435
Service quality
4,433
Internet marketing
4,428
Markenartikel
4,357
Brand
4,349
Electronic Commerce
4,176
Werbewirkung
3,597
Advertising effects
3,570
Verbraucherverhalten
3,564
Experiment
3,394
Preismanagement
3,356
Pricing strategy
3,356
Emotion
3,192
Werbung
3,019
Advertising
2,943
Privater Konsum
2,867
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15
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13
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11
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10
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9
Schramm-Klein, Hanna
9
Chen, Jianqing
8
Civelek, Mustafa Emre
8
Gallino, Santiago
8
Tan, Yong
8
Agrawal, David R.
7
Akram, Umair
7
Ba, Sulin
7
Cheng, T. C. E.
7
Fedoseeva, Svetlana
7
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7
Hudetz, Kai
7
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7
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7
Li, Gang
7
Loginova, Oksana
7
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7
Martens, Bertin
7
Ahuja, Vandana
6
Brengman, Malaika
6
Breugelmans, Els
6
Cebollada, Javier
6
Duarte, Paulo
6
Dwivedi, Yogesh Kumar
6
Ellison, Glenn
6
Ellison, Sara Fisher
6
Ghose, Anindya
6
Hjort, Klas
6
Janssen, Maarten C. W.
6
Kwark, Young
6
Long, Fei
6
Martínez-López, Francisco J.
6
Mou, Jian
6
Raghunathan, Srinivasan
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1
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Allgemeine Gesellschaft für Philosophie in Deutschland
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1
Brookings Institution / Task Force on the Internet
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1
Campus Verlag
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Centre de recherche pour l'étude et l'observation des conditions de vie
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Deutsches Institut für Urbanistik
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Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
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European Marketing Academy
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International Workshop on Consumer Behaviour and Distribution in the e-Grocery Sector <Copenhagen Business School)>
1
Internationale Handelstagung <49, 1999, Rüschlikon>
1
Konsum im Wandel - das Transformative Potenzial <Veranstaltung> <2017, Klagenfurt>
1
London Economics Ltd
1
NetLibrary, Inc
1
OECD / Committee on Information, Computer and Communications Policy / Working Party on the Information Economy
1
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Journal of retailing and consumer services
175
Journal of business research : JBR
74
Electronic commerce research
61
Journal of internet commerce
56
International journal of electronic marketing and retailing : IJEMR
53
Information systems research : ISR
41
International journal of e-business research : an official publication of the Information Resources Management Association
39
Journal of retailing
37
International journal of business information systems : IJBIS
36
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
33
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
32
Electronic commerce research and applications
31
International journal of electronic commerce : IJEC
31
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
31
Management science : journal of the Institute for Operations Research and the Management Sciences
30
Journal of management information systems : JMIS
29
The international review of retail, distribution and consumer research
29
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
28
International journal of internet marketing and advertising : IJIMA
27
International journal of retail & distribution management
27
European journal of operational research : EJOR
25
Asia Pacific journal of marketing and logistics
24
Cogent business & management
24
Journal of electronic commerce research : JECR
23
International journal of hospitality management
22
International journal of electronic business
21
International journal of production economics
21
International journal of consumer studies
20
Journal of fashion marketing and management
20
International journal of retail and distribution management
19
Psychology & marketing
19
Information systems and e-business management : ISeB
18
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
18
Technological forecasting & social change : an international journal
17
International journal of electronic business : IJEB
16
International journal of electronic customer relationship management : IJECRM
16
Electronic markets : EM ; the international journal of electronic commerce and business media
15
Journal of the Academy of Marketing Science
14
Transportation research / E : an international journal
14
European research studies
13
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ECONIS (ZBW)
4,006
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1
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1
Online store discount strategy in the presence of consumer loss aversion
Ma, Shanshan
;
Lin, Jie
;
Zhao, Xuan
- In:
International journal of production economics
171
(
2016
),
pp. 1-7
Persistent link: https://www.econbiz.de/10011437201
Saved in:
2
When do online consumers shop in an offline store : the moderating effects of product characteristics
Shen, Kathy Ning
;
Cai, Yuanfeng
;
Guo, Zhaoyang
- In:
Journal of marketing channels : ... distribution …
23
(
2016
)
3
,
pp. 129-145
Persistent link: https://www.econbiz.de/10011538938
Saved in:
3
Trade-offs in managing commercial consumer returns for online apparel retail
Leeuw, Sander de
;
Minguela-Rata, Beatriz
;
Sabet, Ehsan
; …
- In:
International journal of operations & production …
36
(
2016
)
6
,
pp. 710-731
Persistent link: https://www.econbiz.de/10011530584
Saved in:
4
Consumer mending and online retailer fit-uncertainty mitigating strategies
Gu, Zheyin
;
Tayi, Giri Kumar
- In:
Quantitative marketing and economics : QME
13
(
2015
)
3
,
pp. 247-280
Persistent link: https://www.econbiz.de/10011409893
Saved in:
5
Does relationship marketing matter in online retailing? : a meta-analytic approach
Verma, Varsha
;
Sharma, Dheeraj
;
Sheth, Jagdish N.
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
2
,
pp. 206-217
Persistent link: https://www.econbiz.de/10011453218
Saved in:
6
Key factors in successful online grocery retailing : empirical evidence from Tokyo, Japan
Hirogaki, Mitsunori
- In:
International journal of entrepreneurship and small business
26
(
2015
)
2
,
pp. 139-153
Persistent link: https://www.econbiz.de/10011458825
Saved in:
7
Online fashion retailing and retail geography : the blogshop phenomenon in Singapore
Yeung, Godfrey
;
Ang, Kim Leng
- In:
Tijdschrift voor economische en sociale geografie : TESG
107
(
2016
)
1
,
pp. 81-99
Persistent link: https://www.econbiz.de/10011471342
Saved in:
8
Exploring the behaviour of Indian consumers towards online discounts
Suman, S. K.
;
Srivastava, Pallavi
;
Vadera, Shaili
- In:
International journal of electronic marketing and …
10
(
2019
)
1
,
pp. 78-94
Persistent link: https://www.econbiz.de/10012036983
Saved in:
9
A brand view on the user acceptance of mobile apps : an evidence from India in the multi-channel context
Murugan, Nithya
;
Jacob, Jayanth
- In:
International journal of electronic marketing and …
10
(
2019
)
2
,
pp. 95-117
Persistent link: https://www.econbiz.de/10012036988
Saved in:
10
Customer relationship management and the impact of e-coupons on B2C retail markets
Smith, Alan D.
;
Shock, James R.
;
Beaves, Robert
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 203-231
Persistent link: https://www.econbiz.de/10012037773
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