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E-commerce
Consumer behaviour
82,147
Konsumentenverhalten
79,666
Marktforschung
12,272
Theorie
12,125
Theory
11,909
Cognition
11,565
Kognition
11,508
Relationship marketing
9,381
Beziehungsmarketing
9,328
Brand management
7,690
Markenführung
7,628
Market research
6,836
Brand image
6,754
Markenimage
6,718
USA
5,942
Customer satisfaction
5,750
Deutschland
5,620
United States
5,616
Kundenzufriedenheit
5,583
Online-Handel
5,483
Online retailing
5,471
Germany
4,984
Social Web
4,831
Social web
4,828
Online-Marketing
4,545
Experiment
4,538
Internet marketing
4,534
Service quality
4,473
Markenartikel
4,433
Dienstleistungsqualität
4,427
Brand
4,361
Einzelhandel
4,247
Retail trade
4,147
Emotion
3,879
Werbewirkung
3,758
Advertising effects
3,718
Electronic Commerce
3,646
Verbraucherverhalten
3,582
Marketingmanagement
3,559
Marketing
3,554
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13
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10
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9
Rabinovich, Elliot
9
Civelek, Mustafa Emre
8
Schramm-Klein, Hanna
8
Tan, Yong
8
Akram, Umair
7
Breugelmans, Els
7
Fedoseeva, Svetlana
7
Kalia, Prateek
7
Kumar, Anil
7
Lowry, Paul Benjamin
7
Martens, Bertin
7
Verhagen, Tibert
7
Agrawal, David R.
6
Ahuja, Vandana
6
Cebollada, Javier
6
Duarte, Paulo
6
Dwivedi, Yogesh Kumar
6
Ellison, Glenn
6
Ellison, Sara Fisher
6
Frasquet Deltoro, Marta
6
Ghose, Anindya
6
Hjort, Klas
6
Martínez-López, Francisco J.
6
Mou, Jian
6
Spann, Martin
6
Wagner, Gerhard
6
Walsh, Gianfranco
6
Benlian, Alexander
5
Broeder, Peter
5
Chen, Jianqing
5
Clement, Michel
5
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5
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5
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5
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2
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2
Staats- und Universitätsbibliothek Hamburg Carl von Ossietzky / Hamburg University Press
2
AMCIS <15, 2009, San Francisco, Calif.>
1
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Allgemeine Gesellschaft für Philosophie in Deutschland
1
American Marketing Association
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Campus Verlag
1
Centre de recherche pour l'étude et l'observation des conditions de vie
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Edition Virgines e.K.
1
European Marketing Academy
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Europäische Kommission / EU Consumer Programme
1
Europäische Kommission / Generaldirektion Justiz und Verbraucher
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1
Information Resources Management Association
1
International Association for the Study of Insurance Economics
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International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
International Workshop on Consumer Behaviour and Distribution in the e-Grocery Sector <Copenhagen Business School)>
1
Konsum im Wandel - das Transformative Potenzial <Veranstaltung> <2017, Klagenfurt>
1
London Economics Ltd
1
NetLibrary, Inc
1
Peter Lang GmbH
1
Rheinwerk Verlag
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Svenska Handelshögskolan <Helsinki>
1
Tagung Wirtschaftsethische Fragen der E-Economy <2001, Stuttgart>
1
University of Wollongong / Department of Economics
1
Universität Augsburg / Institut für Volkswirtschaftslehre
1
Universität Siegen
1
Verlag Werner Hülsbusch
1
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Journal of retailing and consumer services
158
Journal of business research : JBR
69
Electronic commerce research
56
Journal of internet commerce
56
International journal of electronic marketing and retailing : IJEMR
47
Information systems research : ISR
37
International journal of e-business research : an official publication of the Information Resources Management Association
37
International journal of business information systems : IJBIS
32
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
31
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
31
Journal of management information systems : JMIS
30
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
30
International journal of internet marketing and advertising : IJIMA
28
Electronic commerce research and applications
27
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
27
Journal of retailing
26
Management science : journal of the Institute for Operations Research and the Management Sciences
25
Asia Pacific journal of marketing and logistics
24
Cogent business & management
24
International journal of retail & distribution management
24
International journal of electronic commerce : IJEC
23
Journal of electronic commerce research : JECR
23
The international review of retail, distribution and consumer research
23
International journal of hospitality management
22
Psychology & marketing
21
International journal of consumer studies
19
Journal of fashion marketing and management
19
Information systems and e-business management : ISeB
18
International journal of electronic business
18
International journal of retail and distribution management
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Electronic markets : the international journal on networked business
16
International journal of electronic business : IJEB
16
International journal of electronic customer relationship management : IJECRM
15
Technological forecasting & social change : an international journal
15
Global business review
14
Journal of the Academy of Marketing Science
14
European research studies
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Journal of marketing
12
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ECONIS (ZBW)
3,521
Other ZBW resources
3
BASE
1
EconStor
1
RePEc
1
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1
Marketing and competition in the information age : proceedings of the 28th EMAC conference, May 11 - 14, 1999, Humboldt University Berlin
Hildebrandt, Lutz
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001530954
Saved in:
2
Educational approaches to enable marketplace metacognition and social intelligence in subsistence consumers
Sharma, Yukti
;
Jaikumar, Saravana
- In:
Journal of consumer marketing
40
(
2023
)
1
,
pp. 44-55
Persistent link: https://www.econbiz.de/10013535991
Saved in:
3
The electronic service quality model : the moderating effect of customer self-efficacy
Yi, Youjae
;
Gong, Taeshik
- In:
Psychology & marketing
25
(
2008
)
7
,
pp. 587-601
Persistent link: https://www.econbiz.de/10003748328
Saved in:
4
Protokolle lauten Denkens und Site Covering : eine Erweiterung der Methode zur detaillierten Bewertung des Screendesigns von Webangeboten
Eberhard-Yom, Miriam
;
Wilhelm, Thorsten H.
;
Gauert, Stefanie
- In:
Qualitative Marktforschung : Konzepte - Methoden - Analysen
,
(pp. 635-652)
.
2009
Persistent link: https://www.econbiz.de/10003827427
Saved in:
5
Can brand reputation improve the odds of being reviewed on-line?
Amblee, Naveen
;
Bui, Tung
- In:
International journal of electronic commerce : IJEC
12
(
2007/08
)
3
,
pp. 11-28
Persistent link: https://www.econbiz.de/10003698417
Saved in:
6
Effect of brand associations on consumer reactions to unknown on-line brands
Delgado-Ballester, Elena
;
Hernández-Espallardo, Miguel
- In:
International journal of electronic commerce : IJEC
12
(
2007/08
)
3
,
pp. 81-113
Persistent link: https://www.econbiz.de/10003698447
Saved in:
7
Electronic service quality and value : do consumer knowledge-related resources matter?
Barrutia, José M.
;
Gilsanz, Ainhize
- In:
Journal of service research : JSR
16
(
2013
)
2
,
pp. 231-246
Persistent link: https://www.econbiz.de/10009774866
Saved in:
8
Special issue: New developments in e-commerce
Taylor, Charles Raymond
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003748318
Saved in:
9
Purchase behavior of Generation Z for new-brand beauty products : exploring the role of blockchain
Sangal, Shreya
;
Nigam, Achint
;
Bhutani, Chitrakshi
- In:
Journal of electronic commerce in organizations : JECO
20
(
2022
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10014306965
Saved in:
10
Online shopping and catalog shopping : exogenous and endogenous antecedents of consumers' channel choice
Madlberger, Maria
- In:
Web technologies for commerce and services online
,
(pp. 170-192)
.
2008
Persistent link: https://www.econbiz.de/10003634211
Saved in:
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