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Marketing : creating value for customers
Churchill, Gilbert A.; Peter, Jerome Paul - 1998 - 2. ed.
Persistent link: https://www.econbiz.de/10004367478
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A preface to marketing management
Tarpey, Lawrence X.; Donnelly, James Howard; Peter, … - 1979
Persistent link: https://www.econbiz.de/10004811586
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A preface to marketing management
Peter, Jerome Paul; Donnelly, James H. - 2013 - 13. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10009498963
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A Preface to marketing management
Peter, Jerome Paul; Donnelly, James Howard - 2011 - 12. ed., Internat. student ed.
Persistent link: https://www.econbiz.de/10004953554