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~subject:"Einzelhandel"
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Einzelhandel
Game theory
77
Spieltheorie
72
Theorie
69
Theory
68
Preismanagement
32
Pricing strategy
32
Dynamic game
27
Dynamisches Spiel
26
Advertising
25
Werbung
24
Distribution channel
19
Vertriebsweg
19
Lieferkette
13
Supply chain
13
Consumer behaviour
12
Konsumentenverhalten
12
Nichtkooperatives Spiel
10
Differential games
9
Nash equilibrium
9
Nash-Gleichgewicht
9
Noncooperative game
9
Operations research
9
Umweltabkommen
9
Competition
8
Environmental economics
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International environmental agreement
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Mathematical programming
8
Mathematische Optimierung
8
Pricing
8
Product quality
8
Produktqualität
8
Umweltökonomik
8
Wettbewerb
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Cooperative game
7
Dynamic games
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Kooperatives Spiel
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Oligopol
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Oligopoly
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Operations Research
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English
7
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Zaccour, Georges
7
Karray, Salma
2
Amrouche, Nawel
1
Ben Rhouma, Tarek
1
Gao, Hongwei
1
Jørgensen, Steffen
1
Martín Herrán, Guiomar
1
Parilina, Elena
1
Pnevmatikos, Nikolaos
1
Sebri, Mouna
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Yao, Fanjun
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European journal of operational research : EJOR
2
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
European journal of marketing : EJM
1
International game theory review
1
International journal of production economics
1
Journal of marketing channels : ... distribution systems, strategy, and management
1
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ECONIS (ZBW)
7
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1
Effectiveness of coop advertising programs in competitive distribution channels
Karray, Salma
;
Zaccour, Georges
- In:
International game theory review
9
(
2007
)
2
,
pp. 151-167
Persistent link: https://www.econbiz.de/10003522877
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2
Branding decisions for retailers' private labels
Amrouche, Nawel
;
Ben Rhouma, Tarek
;
Zaccour, Georges
- In:
Journal of marketing channels : ... distribution …
21
(
2014
)
2
,
pp. 100-115
Persistent link: https://www.econbiz.de/10010362476
Saved in:
3
Dynamic marketing strategies in a two-member channel
Jørgensen, Steffen
- In:
Dynamic competitive analysis in marketing : proceedings …
,
(pp. 158-174)
.
1996
Persistent link: https://www.econbiz.de/10001319630
Saved in:
4
When should a retailer invest in brand advertising?
Pnevmatikos, Nikolaos
;
Vardar, Baris
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
267
(
2018
)
2
,
pp. 754-764
Persistent link: https://www.econbiz.de/10011812741
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5
Estimating umbrella-branding spillovers : a retailer perspective
Sebri, Mouna
;
Zaccour, Georges
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1659-1712
Persistent link: https://www.econbiz.de/10011755478
Saved in:
6
Pricing of demand-related products : can ignoring cross-category effect be a smart choice?
Karray, Salma
;
Martín Herrán, Guiomar
;
Zaccour, Georges
- In:
International journal of production economics
223
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012233246
Saved in:
7
Accounting for consumers' environmental concern in supply chain contracts
Yao, Fanjun
;
Parilina, Elena
;
Zaccour, Georges
;
Gao, Hongwei
- In:
European journal of operational research : EJOR
301
(
2022
)
3
,
pp. 987-1006
Persistent link: https://www.econbiz.de/10013267807
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