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~subject:"Einzelhandel"
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Einzelhandel
Konsumentenverhalten
79,049
Consumer behaviour
78,617
Werbung
13,736
Theorie
13,013
Theory
12,776
Ethik
12,074
Ethics
11,386
Advertising
10,320
Beziehungsmarketing
8,898
Relationship marketing
8,890
Markenführung
7,914
Brand management
7,906
Werbewirkung
7,880
Islam
7,714
Advertising effects
7,655
Islamic finance
6,816
Markenimage
6,803
Brand image
6,762
Islamisches Finanzsystem
6,616
USA
6,412
United States
6,009
Online-Marketing
5,812
Internet marketing
5,778
Customer satisfaction
5,466
Kundenzufriedenheit
5,460
Online-Handel
5,439
Deutschland
5,427
Online retailing
5,427
Social Web
5,013
Social web
5,009
Unternehmensethik
4,816
Business ethics
4,800
Germany
4,596
Markenartikel
4,528
Brand
4,446
Dienstleistungsqualität
4,365
Service quality
4,363
Retail trade
4,119
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3,896
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1,026
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33
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Grewal, Dhruv
26
Gázquez-Abad, Juan Carlos
23
Pantano, Eleonora
21
MartÃnez-López, Francisco J.
20
Schramm-Klein, Hanna
20
Das, Gopal
17
Swoboda, Bernhard
17
Zielke, Stephan
16
Gijsbrechts, Els
15
Roggeveen, Anne L.
14
Steinmann, Sascha
13
Khare, Arpita
12
Rajagopal
12
Sands, Sean
12
Teller, Christoph
12
Ailawadi, Kusum L.
11
Campo, Katia
11
Diallo, Mbaye Fall
11
Gil Saura, Irene
11
Nordfält, Jens
11
Chintagunta, Pradeep K.
10
Richards, Timothy J.
10
Wagner, Gerhard
10
Brengman, Malaika
9
Dennis, Charles
9
Rabinovich, Elliot
9
Rudolph, Thomas
9
Stobart, Jon
9
Verhoef, Peter C.
9
Willems, Kim
9
Bang, Nguyen
8
Chebat, Jean-Charles
8
Dekimpe, Marnik G.
8
Gielens, Katrijn
8
Ieva, Marco
8
Loureiro, Sandra Maria Correia
8
Lévy Mangin, Jean-Pierre
8
Morschett, Dirk
8
Noble, Stephanie M.
8
Paul, Justin
8
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Springer Fachmedien Wiesbaden
8
National Bureau of Economic Research
4
Stellenbosch University / Bureau for Economic Research
3
The Nielsen Company (Germany)
3
Books on Demand GmbH <Norderstedt>
2
Institut für Handelsforschung <Köln>
2
Nordic Council of Ministers
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
Accenture GmbH <Kronberg im Taunus>
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
1
Alabama / State Highway Dept
1
Alabama Highway Research Group
1
Axel Springer AG / Marketing Anzeigen
1
Bargeldsymposium <2., 2014, Frankfurt am Main>
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
1
Cape Town / Technical Management Services
1
Central Co-Operative Council
1
Deutsche Bundesbank
1
Deutschland / Bundeswehr / Universität Hamburg
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Goethe-Universität Frankfurt am Main
1
Gottlieb Duttweiler Institute
1
Graduate School of Business Administration
1
Great Britain / Commission on Industrial Relations
1
Handelshögskolan i Stockholm
1
Handelsverband Deutschland
1
Harvard University, Graduate School of Business Administration, Division of Research
1
IGI Global
1
Institut for Graenseregionsforskning
1
International Co-operative Alliance / Regional Office for Asia and the Pacific
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
1
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Journal of retailing and consumer services
469
Journal of retailing
131
Journal of business research : JBR
126
International journal of retail & distribution management
118
The international review of retail, distribution and consumer research
110
International journal of retail and distribution management
67
European journal of operational research : EJOR
34
International journal of electronic marketing and retailing : IJEMR
34
Psychology & marketing
32
Management science : journal of the Institute for Operations Research and the Management Sciences
30
European journal of marketing : EJM
27
International journal of consumer studies
22
Journal of marketing
21
Journal of the Academy of Marketing Science
21
Marketing intelligence & planning
21
The journal of services marketing
21
International journal of production economics
19
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
19
SpringerLink / Bücher
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
18
The journal of consumer marketing
18
Asia Pacific journal of marketing and logistics
17
Marketing : ZFP ; journal of research and management
17
European retail research
16
International journal of Indian culture and business management
16
International journal of production research
16
Journal of strategic marketing
16
Cogent business & management
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Production and operations management : an international journal of the Production and Operations Management Society
15
Journal of fashion marketing and management
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Technological forecasting & social change : an international journal
13
The service industries journal
13
History of retailing and consumption
12
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
Manufacturing & service operations management : M & SOM
12
The journal of product & brand management
12
Australasian marketing journal
11
Information systems research : ISR
11
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Source
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ECONIS (ZBW)
4,189
USB Cologne (EcoSocSci)
25
EconStor
5
RePEc
3
OLC EcoSci
2
Showing
1
-
10
of
4,224
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relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effect of perceived
advertising
effort on brand perception : implication for retailers in Hong Kong
Chan, Fong Yee
;
Chan, Hung Fai
;
Tang, Felix
- In:
The international review of retail, distribution and …
27
(
2017
)
1
,
pp. 78-93
Persistent link: https://www.econbiz.de/10011703183
Saved in:
2
What influences online shopping in Nigeria : trust or website quality?
Esho, Ebes
;
Verhoef, Grietjie
- In:
African journal of business and economic research : AJBER
16
(
2021
)
3
,
pp. 155-175
Persistent link: https://www.econbiz.de/10013282425
Saved in:
3
Leaving something for the imagination : the effect of visual concealment on preferences
Sevilla, Julio
;
Meyer, Robert J.
- In:
Journal of marketing
84
(
2020
)
4
,
pp. 109-126
Persistent link: https://www.econbiz.de/10012231640
Saved in:
4
9-ending prices in retail advertisements : Indian consumers' price perception and proneness to buy
Kumar, Santosh
;
Pandey, Mrinalini
- In:
International journal of revenue management : IJRM
12
(
2021
)
1/2
,
pp. 1-33
Persistent link: https://www.econbiz.de/10012521680
Saved in:
5
Role of
advertising
and promotional strategies in shaping consumer brand attitude regarding consumer durable retailers in Vietnam
Cuong Hung Pham
- In:
International journal of intelligent enterprise
9
(
2022
)
2
,
pp. 258-273
Persistent link: https://www.econbiz.de/10013256158
Saved in:
6
Mobile Marketing 2.0 : state of the art and research agenda
Narang, Unnati
;
Shankar, Venkatesh
- In:
Marketing in a digital world
,
(pp. 97-119)
.
2019
Persistent link: https://www.econbiz.de/10012123421
Saved in:
7
Can
advertising
creativity affect product perceptions and retailer evaluations?
Modig, Erik
;
Rosengren, Sara
- In:
The journal of product & brand management
23
(
2014
)
6
,
pp. 452-461
Persistent link: https://www.econbiz.de/10010429344
Saved in:
8
The impact of different touchpoints on brand consideration
Baxendale, Shane
;
MacDonald, Emma K.
;
Wilson, Hugh
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 235-253
Persistent link: https://www.econbiz.de/10011308932
Saved in:
9
An empirical investigation on the antecedents of consumers' cognitions of and attitudes towards digital signage
advertising
Lee, Heejun
;
Cho, Chang-Hoan
- In:
International journal of advertising : the review of …
38
(
2019
)
1
,
pp. 97-115
Persistent link: https://www.econbiz.de/10012200207
Saved in:
10
"Touch it, swipe it, shake it" : does the emergence of haptic touch in mobile retailing
advertising
improve its effectiveness?
Mulcahy, Rory Francis
;
Riedel, Aimee S.
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012238314
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