Narrow search
Showing 1 - 10 of 4,071
Cover Image
Do online sales channels save brands of global companies from consumer boycotts? : a geographical analysis
Kim, Changju; Kim, Woonho; Nakami, Shinya - In: Journal of retailing and consumer services 68 (2022), pp. 1-8
Persistent link: https://www.econbiz.de/10013366372
Cover Image
Enhancing patronage intention on online fashion industry in Indonesia : the role of value co-creation, brand image, and e-service quality
Syah, Tantri Yanuar Rahmat; Olivia, Dora - In: Cogent business & management 9 (2022) 1, pp. 1-32
-creation, brand image, and e-service quality toward patronage intentions in the online Muslim fashion industry with a moderating … purposive sampling method involving 301 online customers from several Muslim fashion brands in Indonesia. Data were analyzed … online in non-service sectors such as the fashion industry that is not much analyzed. Furthermore, the managerial implication …
Persistent link: https://www.econbiz.de/10014429178
Cover Image
Luxury fashion in the Chinese marketplace and the new online channels : an emerging perspective
Rovai, Serena; Jing, Li - In: The art of digital marketing for fashion and luxury …, (pp. 345-363). 2021
Persistent link: https://www.econbiz.de/10012607425
Cover Image
Deciphering in-store-online switching in multi-channel retailing context : role of affective commitment to purchase situation
Jebarajakirthy, Charles; Das, Manish; Shah, Dhara; … - In: Journal of retailing and consumer services 63 (2021), pp. 1-14
Persistent link: https://www.econbiz.de/10012666007
Cover Image
Multichannel customer purchase behavior and long tail effects in the fashion goods market
Ratchford, Brian Thomas; Soysal, Gonca; Zentner, Alejandro - In: Journal of retailing 99 (2023) 1, pp. 46-65
Persistent link: https://www.econbiz.de/10014283357
Cover Image
Analysing online shopping attributes to influence consumer purchasing for fashion products
Vignali, Gianpaolo; Zhao, Jing; Campaniolo, Daniela - In: International journal of business and globalisation : IJBG 13 (2014) 3, pp. 387-418
Persistent link: https://www.econbiz.de/10011289430
Cover Image
Web atmospheric qualities in luxury fashion brand web sites
Kim, Hyeonsoo; Choi, Yun Jung; Lee, Yuri - In: Journal of fashion marketing and management 19 (2015) 4, pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Cover Image
The Impact of Website Designing Factors on Online Purchase Intention : Evidence from Fashion Brands
Rubab, Nida - 2018
designing factors influence the online purchase intention in fashion brands, especially women-centric brands. To conduct this … commercials will be viewed only once. Further, the study is limited to fashion brands and can be expanded to other brands …
Persistent link: https://www.econbiz.de/10012911487
Cover Image
The impact of website designing factors on online purchase intention : evidence from fashion brands
Rubab, Nida; Shoukat, Shameem; Shaheen, Muhammad; … - In: The IUP journal of marketing management : IJMM 17 (2018) 1, pp. 53-72
Persistent link: https://www.econbiz.de/10012113763
Cover Image
Conceptualization and assessment of E-service quality for luxury brands
Kim, Jung-Hwan; Kim, Minjeong - In: The service industries journal 40 (2020) 5/6, pp. 436-470
Persistent link: https://www.econbiz.de/10012208579