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~subject:"Electronic Commerce"
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Electronic Commerce
Consumer behaviour
22
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Service quality
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Beziehungsmarketing
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Relationship marketing
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Customer satisfaction
11
Dienstleistungsqualität
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Kundenzufriedenheit
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Online retailing
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Online-Handel
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USA
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Beschwerdemanagement
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Marketingmanagement
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Voorhees, Clay M.
2
Baker, Julie
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Brocato, E. Deanne
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Calantone, Roger J.
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Chen, Lin
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Chiang, Jeongwen
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Hult, G. Tomas M.
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Wakefield, Kirk
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
Journal of promotion management : JPM
1
Journal of retailing
1
The journal of services marketing
1
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ECONIS (ZBW)
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An investigation into the antecedents of prepurchase online search
Wang, Jingguo
;
Yang, Zhiyong
;
Brocato, E. Deanne
- In:
Information & management : the internat. journal of …
55
(
2018
)
3
,
pp. 285-293
Persistent link: https://www.econbiz.de/10011833862
Saved in:
2
Is background music effective on retail websites?
Wang, Liz
;
Baker, Julie
;
Wakefield, Kirk
;
Wakefield, Robin
- In:
Journal of promotion management : JPM
23
(
2017
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011729452
Saved in:
3
The effects of service on multichannel retailers' brand equity
White, Ryan C.
;
Joseph-Mathews, Sacha
;
Voorhees, Clay M.
- In:
The journal of services marketing
27
(
2013
)
4
,
pp. 259-270
Persistent link: https://www.econbiz.de/10009788860
Saved in:
4
Information search and product returns across mobile and traditional online channels
Zhang, Yufei
;
Voorhees, Clay M.
;
Chen, Lin
;
Chiang, Jeongwen
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 260-276
Persistent link: https://www.econbiz.de/10013364282
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