This study describes the chatbot journey and focuses on its implementation within the digital marketing strategy in the first part of a company's sales funnel. The main goal was to apply a chatbot via Facebook Messenger supported by the ManyChat platform to increase the number of leads,...

Introduction -- Conceptual Elements With Regards To The Sharing Economy. -- The Influence Of Social Media On The Quality Of Services -- The Study Of Consumer - Social Media - Sharing Economy Relationship -- Research Regarding The Connections Between Social Media - Sharing Economy – Quality --...