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Consumer resistance to innovations : essays on antecedents, manifestations and ways of overcoming it
Hietschold, Nadine - In: New waves in innovation management research, (pp. 363-378). 2018
Persistent link: https://www.econbiz.de/10012290789
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The role of anticipated guilt in consumer adoption of eco-innovation
Ansab, K. V.; Kumar, Saraf Pavan - In: International journal of business innovation and … 34 (2024) 2, pp. 190-216
Persistent link: https://www.econbiz.de/10015062912
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Emotions as determinants of electric car usage intention
Moons, Ingrid; Pelsmacker, Patrick de - In: Journal of marketing management : MM 28 (2012) 3/4, pp. 195-237
Persistent link: https://www.econbiz.de/10009545993
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Emotions that drive consumers away from brands : measuring negative emotions toward brands and their behavioral effects
Romani, Simona; Grappi, Silvia; Dalli, Daniele - In: International journal of research in marketing : IJRM ; … 29 (2012) 1, pp. 55-67
Persistent link: https://www.econbiz.de/10009553456
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Anticipated emotion in consumers' intentions to select eco-friendly restaurants : augmenting the theory of planned behavior
Kim, Yong Joong; Njite, David; Hancer, Murat - In: International journal of hospitality management 34 (2013), pp. 255-262
Persistent link: https://www.econbiz.de/10009766689
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Self-gifting guilt : an examination of self-gifting motivations and post-purchase regret
Clarke, Peter David; Mortimer, Gary - In: The journal of consumer marketing 30 (2013) 6, pp. 472-483
Persistent link: https://www.econbiz.de/10010227351
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Investigation of the volitional, non-volitional, emotional, motivational and automatic processes in determining golfers' intention : impact of screen golf
Han, Heesup; Hwang, Jinsoo - In: International journal of contemporary hospitality management 26 (2014) 7, pp. 1118-1135
Persistent link: https://www.econbiz.de/10010426066
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The interplay of emotions, elaboration, and ambivalence on attitude-behavior consistency
Jiang, Hongyan; Liang, Jianping; Wang, Haizhong; Sun, … - In: Journal of consumer behaviour : an international … 15 (2016) 2, pp. 126-135
Persistent link: https://www.econbiz.de/10011477164
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Shaping safe drinking cultures : evoking positive emotion to promote moderate-drinking behaviour
Previte, Josephine; Russell-Bennett, Rebekah; Parkinson, Joy - In: International journal of consumer studies 39 (2015) 1, pp. 12-24
Persistent link: https://www.econbiz.de/10011296983
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Impact of the strength of religious beliefs on brand love in the Islamic market
Yousef, Waleed; Foroudi, Pantea; Hussain, Shahzeb; … - In: Corporate reputation review 25 (2022) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10012819715