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~subject:"Emotion"
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Nostalgic marketing, perceived...
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Emotion
Konsumentenverhalten
79,064
Consumer behaviour
78,632
Theorie
8,999
Theory
8,835
Beziehungsmarketing
8,716
Relationship marketing
8,705
Markenführung
7,325
Brand management
7,322
Markenimage
6,501
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6,477
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5,381
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5,368
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5,348
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5,346
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4,609
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4,540
Social web
4,538
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4,416
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4,323
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4,300
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4,247
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4,244
Brand
4,204
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4,199
Einzelhandel
4,077
Retail trade
3,999
Deutschland
3,910
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3,616
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3,558
Werbewirkung
3,539
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3,501
Electronic Commerce
3,489
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3,380
Experiment
3,289
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2,889
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2,853
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2,828
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101
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4
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Septianto, Felix
29
Han, Heesup
21
Bagozzi, Richard P.
19
Mattila, Anna S.
13
Kemp, Elyria
12
Loureiro, Sandra Maria Correia
12
Pham, Michel T.
12
Phau, Ian
12
Sarkar, Abhigyan
12
Prayag, Girish
10
Williams, Patti
10
Prashar, Sanjeev
9
Antonetti, Paolo
8
Grappi, Silvia
8
Hanks, Lydia
8
Jang, Soocheong
8
Kidwell, Blair
8
McGraw, A. Peter
8
Miao, Li
8
Ahn, Jiseon
7
Espinoza Petersen, Francine
7
Garg, Nitika
7
Junaid, Muhammad
7
Ladhari, Riadh
7
MacInnis, Deborah J.
7
Meyer, Frederik
7
Ribeiro, Manuel Alector
7
Sar, Sela
7
Wen, Taylor Jing
7
Woosnam, Kyle Maurice
7
Yin, Dezhi
7
Zhang, Han
7
Andrade, Eduardo B.
6
Bui, M̃y
6
Chua, Bee-Lia
6
Duhachek, Adam
6
Gierl, Heribert
6
Herter, Márcia Maurer
6
Huber, Frank
6
Hussain, Khalid
6
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Springer Fachmedien Wiesbaden
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Gesellschaft für Ökologische Kommunikation mbH
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GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
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Haufe-Lexware GmbH & Co. KG
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Macquarie University / Department of Business
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National Bureau of Economic Research
1
NetLibrary, Inc
1
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1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Shaker Verlag
1
Taylor and Francis
1
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Journal of business research : JBR
159
Journal of retailing and consumer services
125
International journal of hospitality management
78
Psychology & marketing
56
Journal of consumer research : JCR ; an interdisciplinary bimonthly
51
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
40
Tourism management : research, policies, practice
40
Journal of hospitality marketing & management
35
Journal of travel and tourism marketing
34
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
34
The journal of brand management : an international journal
33
The journal of product & brand management
33
European journal of marketing : EJM
31
International journal of consumer studies
31
The journal of services marketing
31
International journal of contemporary hospitality management
27
Journal of marketing research : JMR
26
The service industries journal
24
European journal of marketing
23
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
23
Journal of marketing communications
23
Marketing letters : a journal of research in marketing
23
Tourism management perspectives : TMP
21
International journal of advertising : the review of marketing communications
20
Journal of consumer behaviour : an international research review
20
Journal of business ethics : JOBE
17
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
17
Journal of marketing management : MM
17
Asia Pacific journal of marketing and logistics
16
Journal of behavioral decision making
16
Journal of promotion management : innovations in planning and applied research
16
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
15
Journal of consumer research : JCR ; an interdisciplinary journal
15
Journal of customer behaviour
15
Journal of economic psychology : research in economic psychology and behavioral economics
15
The international review of retail, distribution and consumer research
15
Cogent business & management
14
Journal of service research : JSR
14
The journal of consumer marketing
14
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ECONIS (ZBW)
3,125
EconStor
4
USB Cologne (EcoSocSci)
1
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date (oldest first)
1
Moderating role of consumer self-concept on the effectiveness of two
nostalgia
appeals
Zhao, Guangzhi
;
Li, Weiwei
;
Teng, Lefa
;
Lu, Taihong
- In:
Journal of promotion management : JPM
20
(
2014
)
1
,
pp. 1-19
Persistent link: https://www.econbiz.de/10010343560
Saved in:
2
A meta-analysis on the psychological and behavioral consequences of
nostalgia
: the moderating roles of
nostalgia
activators, culture, and individual characteristics
Santini, Fernando de Oliveira
;
Lim, Weng Marc
;
Ladeira, …
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 1899-1912
Persistent link: https://www.econbiz.de/10014338441
Saved in:
3
Promoting through consumer
nostalgia
: a conceptual framework and future research agenda
Rana, Sudhir
;
Raut, Sachin Kumar
;
Prashar, Sanjeev
;
Abu …
- In:
Journal of promotion management : innovations in …
27
(
2021
)
2
,
pp. 211-249
Persistent link: https://www.econbiz.de/10012423610
Saved in:
4
The effects of
nostalgia
marketing on consumers' brand extension evaluation
Jun, Sung Youl
;
Park, Hye Kyung
;
Kim, Kyung Ho
- In:
The journal of brand management : an international journal
29
(
2022
)
3
,
pp. 271-286
Persistent link: https://www.econbiz.de/10013270422
Saved in:
5
Slowing down in the good old days : the effect of
nostalgia
on consumer patience
Huang, Xun Irene
;
Huang, Zhongqiang Tak
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
3
,
pp. 372-387
Persistent link: https://www.econbiz.de/10011584225
Saved in:
6
Development and validation of an emic scale to measure ad-evoked
nostalgia
in France
Merchant, Altaf
;
Ford, John B.
;
Dianoux, Christian
; …
- In:
International journal of advertising : the quarterly …
35
(
2016
)
4
,
pp. 706-729
Persistent link: https://www.econbiz.de/10011585286
Saved in:
7
Cognitive decline and emotional regulation of senior consumers
Kim, DongHee
;
Jang, Soocheong
- In:
International journal of hospitality management
44
(
2015
),
pp. 111-119
Persistent link: https://www.econbiz.de/10010501231
Saved in:
8
Cross-cultural validation of the
nostalgia
scale for sport tourism (NSST) : a multilevel approach
Cho, Heetae
;
Joo, Dongoh
;
Woosnam, Kyle Maurice
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
4
,
pp. 624-643
Persistent link: https://www.econbiz.de/10012212585
Saved in:
9
Customer perception of retro marketing in its practical application
Broučková, Iveta
;
Jaderná, Eva
;
Srbová, Alena
- In:
International journal of business innovation and research
20
(
2019
)
4
,
pp. 465-488
Persistent link: https://www.econbiz.de/10012155699
Saved in:
10
Do you feel younger enough to choose nostalgic products? : exploring the role of age identity in nostalgic purchasing behavior
Kazlauske, Dovile
;
Gineikiene, Justina
- In:
Baltic journal of management
12
(
2017
)
3
,
pp. 292-306
Persistent link: https://www.econbiz.de/10011747529
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