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Globally, entrepreneurs are growing day by day, and they have been gaining higher importance with the economic changes in the South Asian Association for Regional Cooperation (SAARC) region as well. In Sri Lanka, during the post-war era, starting from 2010, entrepreneurship phenomenon has grown...
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Cet ouvrage permet de redéfinir le périmètre et la place de la force de vente et de la fonction commerciale d'une entreprise ou d'une organisation. Dans un monde qui évolue pour faire face à de nouveaux enjeux d'entrepreneuriat ainsi qu'à une forte concurrence, il convient de mettre en...
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entrepreneurial setting can make salespeople vulnerable to the use of neutralizations. The techniques of neutralization, is a set of …
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