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Public Relations and communication management in Europe : a nation-by-nation introduction to Public Relations theory and practice
Ruler, Betteke van (contributor) - 2003
Persistent link: https://www.econbiz.de/10004818217
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Kampagnen führen : Potenziale professioneller Kommunikation im digitalen Zeitalter
Pietzcker, Dominik - 2016 - 1. Aufl. 2016
, dabei durchaus vertiefenden Einblick in alle Facetten der Kampagnenführung, sowohl von Seiten der Unternehmen und …, Werbung und Public Relations in Agenturen und Unternehmen, aber auch an Dozierende und Studierende der Studienrichtungen …
Persistent link: https://www.econbiz.de/10014018881
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Kampagnen führen : Potenziale professioneller Kommunikation im digitalen Zeitalter
Pietzcker, Dominik - 2016
Persistent link: https://www.econbiz.de/10011431803
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Marktführer durch Service : Lehren aus 50 hervorragenden europäischen Unternehmen
Horovitz, Jacques - 1993
Persistent link: https://www.econbiz.de/10000855756
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Competitive marketing strategy for Europe : developing, maintaining and defending competitive advantage
Brown, Linden; McDonald, Malcolm - 1994 - 1. publ
Persistent link: https://www.econbiz.de/10000412511
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Les pratiques de recherche marketing des entreprises européennes ?
Denis, Jean-Emile; Czellar, Sandor - 1998
Persistent link: https://www.econbiz.de/10004552348
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Corporate Web strategies in Europe : perspectives on best practice, innovation and one-to-one marketing
MacGurran, Paul - 1997
Persistent link: https://www.econbiz.de/10004362914
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Market Entry Strategies : Internationalization Theories, Network Concepts and Cases of Asian firms: LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China
Glowik, Mario - 2010
The book, written in English, is suitable for internationally oriented bachelor’s, master’s and MBA programs. Additionally, against the background of worldwide competition, the publication at hand offers relevant industry insights for interested political and economic decision makers.
Persistent link: https://www.econbiz.de/10014508701
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Advertising and the European city : historical perspectives
Wischermann, Clemens (contributor) - 2000
Persistent link: https://www.econbiz.de/10004734930