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Multinationales Unternehmen
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awareness
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Crespo, Cátia Fernandes
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Branco, Melissa Marques
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International journal of human resource management
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Journal of international consumer marketing
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ECONIS (ZBW)
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Examining the role of perceived source credibility on social media influencer's ascribed opinion leadership
Crespo, Cátia Fernandes
;
Tille, Melanie
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 208-223
Persistent link: https://www.econbiz.de/10014575032
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2
Responsible leadership during international assignments : a novel approach toward expatriation success
Marques, Tânia M. G.
;
Miska, Christof
;
Crespo, Cátia …
- In:
International journal of human resource management
34
(
2023
)
2
,
pp. 253-285
Persistent link: https://www.econbiz.de/10013550431
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