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Firm performance
Relationship marketing
25,939
Beziehungsmarketing
25,264
Marketingmanagement
16,944
Marketing management
16,358
Consumer behaviour
10,962
Konsumentenverhalten
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Employee retention
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Customer satisfaction
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Marketing
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Brand management
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Markenführung
3,733
Job satisfaction
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2,945
Arbeitszufriedenheit
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2,670
Kundenwert
2,588
Social Web
2,577
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2,576
United States
2,548
Customer value
2,527
Lieferantenmanagement
2,525
Supplier relationship management
2,524
Online-Marketing
2,512
Internet marketing
2,461
Brand image
2,396
Markenimage
2,390
Electronic Commerce
2,014
E-commerce
1,936
Innovation
1,852
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9
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Thurasamy Ramayah
6
Bodlaj, Mateja
5
Boso, Nathaniel
5
Cadogan, John W.
5
Eggers, Fabian
5
Frösén, Johanna
5
Gupta, Mahesh Chander
5
Hirvonen, Saku
5
Homburg, Christian
5
Hua, Zhongsheng
5
Ke, Weiling
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Kraus, Sascha
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Liu, Hefu
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Mohammad Falahat
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Ngo, Liem Viet
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Palmatier, Robert W.
5
Parnell, John A.
5
Reijonen, Helen
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Tajeddini, Kayhan
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Addison, John T.
4
Agyapong, Ahmed
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Anning-Dorson, Thomas
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Chung, Henry F. L.
4
Crick, Dave
4
Didonet, Simone Regina
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Engelen, Andreas
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Filser, Matthias
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Gnizy, Itzhak
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Jaakkola, Matti
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Javalgi, Rajshekhar G.
4
Kamboj, Shampy
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Khan, Huda
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Kocak, Akin
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Mahmoud, Mahmoud Abdulai
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Melbourne Business School
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RWTH Aachen
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Renessans Kapital <Moskau>
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Springer Fachmedien Wiesbaden
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Uniwersytet Ekonomiczny w Katowicach
1
Vlerick Business School
1
W. Kohlhammer GmbH
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Journal of business research : JBR
85
Industrial marketing management : the international journal for industrial and high-tech firms
72
Journal of strategic marketing
32
The journal of business & industrial marketing
31
Journal of the Academy of Marketing Science
22
Cogent business & management
21
International journal of hospitality management
17
International marketing review
17
International business review : the official journal of the European International Business Academy
12
International entrepreneurship and management journal
12
European journal of marketing : EJM
11
Journal of Asian finance, economics and business : JAFEB
11
Marketing intelligence & planning
11
Journal of marketing
10
International journal of economic perspectives : IJEP
9
International journal of production economics
9
Journal of international marketing
9
The international journal of human resource management
9
International journal of electronic customer relationship management : IJECRM
8
International journal of innovation management
8
Journal of business ethics : JOBE
8
Journal of marketing management : MM
8
Journal of open innovation : technology, market, and complexity
8
Journal of retailing and consumer services
8
Asia Pacific journal of marketing and logistics
7
Economic research
7
International journal of business performance management
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of global marketing
7
Management decision : MD
7
The international journal of productivity and performance management
7
The service industries journal
7
Australasian marketing journal
6
International journal of business and globalisation : IJBG
6
International journal of emerging markets
6
International journal of entrepreneurship and small business
6
International journal of trade and global markets
6
Journal of business-to-business marketing
6
Journal of enterprising culture
6
Journal of management research
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ECONIS (ZBW)
1,710
Other ZBW resources
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RePEc
6
EconStor
1
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1
Why doesn't our value creation payoff : unpacking customer analytics-driven value creation capability to sustain competitive advantage
Hossain, Md Afnan
;
Akter, Shahriar
;
Yanamandram, Venkata
- In:
Journal of business research : JBR
131
(
2021
),
pp. 287-296
Persistent link: https://www.econbiz.de/10012545045
Saved in:
2
Building a customer-focused culture in organisations : developing 7Cs model
Madhani, Pankaj M.
- In:
International journal of business excellence
16
(
2018
)
2
,
pp. 199-232
Persistent link: https://www.econbiz.de/10011966955
Saved in:
3
A manager-customer empirical investigation of the subjective performance of proactive market-oriented consumer goods companies : testing a double-mediation model
Tournois, Laurent
- In:
The journal of applied business research
32
(
2016
)
5
,
pp. 1475-1493
Persistent link: https://www.econbiz.de/10011591396
Saved in:
4
Relating strategic market orientation and market performance : role of customer value types
Sahi, Gurjeet Kaur
;
Gupta, Mahesh Chander
;
Lonial, …
- In:
Journal of strategic marketing
26
(
2018
)
4
,
pp. 318-338
Persistent link: https://www.econbiz.de/10011903313
Saved in:
5
Experiences of embedding long-term thinking in an environment of short-termism and sub-par business performance : investing in intangibles for sustainable growth
Sewchurran, Kosheek
;
Dekker, Johan
;
McDonogh, Jennifer
- In:
Journal of business ethics : JOBE
157
(
2019
)
4
,
pp. 997-1041
Persistent link: https://www.econbiz.de/10012031249
Saved in:
6
Enhancing firm performance : the role of brand orientation in business-to-business marketing
Chang, Yu
;
Wang, Xinchun
;
Arnett, Dennis B.
- In:
Industrial marketing management : the international …
72
(
2018
),
pp. 17-25
Persistent link: https://www.econbiz.de/10011887278
Saved in:
7
The impact of market orientation strategy on performance of commercial banks in Jordan
Al-Hawary, Sulieman Ibraheem Shelash
;
Al-hawajreh, …
- In:
International journal of business information systems : …
14
(
2013
)
3
,
pp. 261-279
Persistent link: https://www.econbiz.de/10010205071
Saved in:
8
Market orientation and business performance : a study of interrelationships and effects in a small sized hotels within Lagos State Metropolis
Ladipo, P. K. A.
;
Rahim, A. Ganiyu
;
Oguntoyibo, C. Abayomi
- In:
Academic journal of economic studies
2
(
2016
)
4
,
pp. 98-119
Persistent link: https://www.econbiz.de/10011580387
Saved in:
9
Competitor orientation in successful SMEs : an exploration of the impact on innovation
O'Dwyer, Michele
;
Gilmore, Audrey
- In:
Journal of strategic marketing
27
(
2019
)
1
,
pp. 21-37
Persistent link: https://www.econbiz.de/10012202441
Saved in:
10
The role of market orientation in the performance of born global firms : a multi-dimensional construct approach
Herath, H. M. T. S.
;
Karunaratne, Hettige Don
- In:
Journal for international business and entrepreneurship …
11
(
2018
)
4
,
pp. 285-301
Persistent link: https://www.econbiz.de/10012050594
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