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Corporate reputation as anticipated corporate conduct - introduction to the AMJ special issue
Helm, Sabrina
;
Gray, Brendan J.
- In:
Australasian marketing journal
17
(
2009
)
2
,
pp. 65-68
Persistent link: https://www.econbiz.de/10003886484
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From entrepreneur to mayor : assesing the impact of the founder's changing reputation on Hubbard Foods Ltd.
Kirkwood, Jodyanne
;
Gray, Brendan J.
- In:
Australasian marketing journal
17
(
2009
)
2
,
pp. 115-124
Persistent link: https://www.econbiz.de/10003886499
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