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Are sport consumers unique? :...
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Football
Consumer behaviour
32
Konsumentenverhalten
29
Professional sports
24
Profisport
24
Sportmarketing
21
Sports marketing
21
Sport
18
Sports
17
Fußball
16
Sport organization
15
Sportorganisation
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14
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11
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Sportmanagement
9
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Corporate Social Responsibility
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Customer satisfaction
5
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Sport event
5
Sportveranstaltung
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Arbeitsgruppe
4
Großbritannien
4
Kundenzufriedenheit
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Team
4
United Kingdom
4
Brand management
3
Commitment
3
Dienstleistungsqualität
3
Fans
3
Fernsehen
3
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3
Globalisierung
3
Globalization
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17
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McDonald, Heath
12
Lock, Daniel
5
Frawley, Stephen
4
Karg, Adam
4
Karg, Adam J.
4
Funk, Daniel C.
3
Leckie, Civilai
3
Adair, Daryl
2
Doyle, Jason P.
2
Fujak, Hunter
2
Kunkel, Thilo
2
Zubcevic-Basic, Nives
2
Du, James
1
Ewing, Michael
1
Hanlon, Clare
1
Lee, Mi Ae
1
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1
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Sugden, Jack Thomas
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European Sport management quarterly : ESMQ
5
Journal of sport management : the official journal of the North American Society of Sport Management
5
Sport management review
2
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific journal of marketing and logistics
1
Journal of consumer behaviour : an international research review
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ECONIS (ZBW)
16
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1
The factors influencing churn rates among season ticket holders : an empirical analysis
McDonald, Heath
- In:
Journal of sport management : the official journal of …
24
(
2010
)
6
,
pp. 676-701
Persistent link: https://www.econbiz.de/10008825838
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2
Evaluating sport club board performance : a customer perspective
McDonald, Heath
;
Sherry, Emma
- In:
Journal of sport management : the official journal of …
24
(
2010
)
5
,
pp. 524-543
Persistent link: https://www.econbiz.de/10008737664
Saved in:
3
Leveraging fans' global football allegiances to build domestic league support
McDonald, Heath
;
Karg, Adam J.
;
Lock, Daniel
- In:
Asia Pacific journal of marketing and logistics
22
(
2010
)
1
,
pp. 67-89
Persistent link: https://www.econbiz.de/10003943909
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4
Examining the longitudinal structure, stability, and dimensional interrelationships of team identification
Lock, Daniel
;
Funk, Daniel C.
;
Doyle, Jason P.
; …
- In:
Journal of sport management : the official journal of …
28
(
2014
)
2
,
pp. 119-135
Persistent link: https://www.econbiz.de/10010371651
Saved in:
5
The development and change of brand associations and their influence on team loyalty over time
Kunkel, Thilo
;
Doyle, Jason P.
;
Funk, Daniel C.
;
Du, James
- In:
Journal of sport management : the official journal of …
30
(
2016
)
2
,
pp. 117-134
Persistent link: https://www.econbiz.de/10011489217
Saved in:
6
Managing co-creation in professional sports : the antecedents and consequences of ritualized spectator behavior
McDonald, Heath
;
Karg, Adam J.
- In:
Sport management review
17
(
2014
)
3
,
pp. 292-309
Persistent link: https://www.econbiz.de/10010401077
Saved in:
7
Predicting which season ticket holders will renew oand which will not
McDonald, Heath
;
Karg, Adam J.
;
Leckie, Civilai
- In:
European Sport management quarterly : ESMQ
14
(
2014
)
5
,
pp. 503-520
Persistent link: https://www.econbiz.de/10010482285
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8
Segmenting initial fans of a new team : a taxonomy of sport early adopters
McDonald, Heath
;
Leckie, Civilai
;
Karg, Adam
; …
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
2
,
pp. 136-148
Persistent link: https://www.econbiz.de/10011477180
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9
Predicting season ticket holder retention using rich behavioral data
Karg, Adam
;
Tamaddoni, Ali
;
McDonald, Heath
;
Ewing, Michael
- In:
Journal of sport management : the official journal of …
35
(
2021
)
5
,
pp. 426-439
Persistent link: https://www.econbiz.de/10012651050
Saved in:
10
Built to last : relationship quality management for season ticket holders
Lee, Mi Ae
;
Kunkel, Thilo
;
Funk, Daniel C.
;
Karg, Adam
; …
- In:
European Sport management quarterly : ESMQ
20
(
2020
)
3
,
pp. 364-384
Persistent link: https://www.econbiz.de/10012256487
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