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~subject:"Franchising"
~subject:"Online-Marketing"
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Ethical branding in franchisin...
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Franchising
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Windsperger, Josef
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Frazer, Lorelle
38
Ehrmann, Thomas
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Terry, Andrew
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Dada, Olufunmilola
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Cowles Foundation for Research in Economics, Yale University
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EconWPA
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Edward Elgar Publishing
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Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
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Waidring Conference on Agency, Franchising and Distributorship <3, 1989, Waidring>
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Center for Economic Research <Tilburg>
1
Centre for Research into Industry, Enterprise, Finance and the Firm (CRIEFF), University of St. Andrews
1
Commerce Clearing House
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Journal of business research : JBR
112
Das Franchise-System : Handbuch für Franchisegeber und Franchisenehmer
62
Journal of marketing channels : ... distribution systems, strategy, and management
53
Journal of retailing and consumer services
51
International journal of internet marketing and advertising : IJIMA
49
International journal of hospitality management
48
The journal of product & brand management
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SpringerLink / Bücher
47
The journal of brand management : an international journal
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Industrial marketing management : the international journal for industrial and high-tech firms
31
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
30
The service industries journal
30
Journal of promotion management : innovations in planning and applied research
29
International journal of advertising : the review of marketing communications
28
Journal of business venturing
28
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
28
Journal of marketing communications
28
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
28
Handbuch Franchising und Cooperation : das Management kooperativer Unternehmensnetzwerke
27
International Journal of Retail & Distribution Management
25
European journal of marketing : EJM
23
Journal of retailing
23
Journal of strategic marketing
23
Jahrbuch Franchising ...
22
International franchising
21
Marketing intelligence & planning
20
Tourism management : research, policies, practice
20
Entrepreneurship, theory and practice : ET & P
18
Journal of promotion management : JPM
18
Business horizons
17
International entrepreneurship and management journal
17
European Journal of Marketing
16
Journal of marketing
16
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
16
Cogent business & management
15
Economics and management of franchising networks : [the first International Conference on Economics and Management of Networks (EMNet) took place at the Center of Business Studies, University of Vienna, from June 26 to June 28, 2003]
15
Journal of internet commerce
15
Journal of marketing management : MM
15
Asia Pacific journal of marketing and logistics
14
International journal of contemporary hospitality management
14
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
174
Other ZBW resources
166
RePEc
69
EconStor
16
BASE
12
USB Cologne (business full texts)
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1
Ethics of mobile behavioral advertising : antecedents and outcomes of perceived ethical value of advertised brands
Mpinganjira, Mercy
;
Maduku, Daniel K.
- In:
Journal of business research : JBR
95
(
2019
),
pp. 464-478
Persistent link: https://www.econbiz.de/10011980256
Saved in:
2
Brand trust and avoidance following brand crisis : a quasi-experiment on the effect of frachisor statements
Shin, Hyunju
;
Casidy, Riza
;
Yoon, Alyssa
;
Yoon, So-Hyang
- In:
The journal of brand management : an international journal
23
(
2016
)
5
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011565265
Saved in:
3
Brand and performance signals in the choice of franchise opportunities
Calderon-Monge, Esther
;
Huerta-Zavala, Pilar
- In:
The service industries journal
34
(
2014
)
9/10
,
pp. 772-787
Persistent link: https://www.econbiz.de/10010391818
Saved in:
4
Franchise-based brand equity and performance
Felício, J. Augusto
;
Duarte, Margarida
;
Caldeirinha, Vítor
- In:
The service industries journal
34
(
2014
)
9/10
,
pp. 757-771
Persistent link: https://www.econbiz.de/10010391819
Saved in:
5
A comparative cross-national examination of online investment promotion
Nowak, Jan
- In:
Journal of euromarketing
25
(
2016
)
3/4
,
pp. 147-159
Persistent link: https://www.econbiz.de/10011633978
Saved in:
6
Filli Café : experience tea and talk
Jham, Vimi
- In:
Asian journal of management cases
20
(
2023
)
1
,
pp. 47-58
Persistent link: https://www.econbiz.de/10014229841
Saved in:
7
Franchisee advisory councils and justice : franchisees finding their voice
Grace, Anthony
;
Frazer, Lorelle
;
Weaven, Scott
; …
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 201-220
Persistent link: https://www.econbiz.de/10013170060
Saved in:
8
Can encroachment benefit hotel franchisees?
Kim, Tongil TI
;
Jap, Sandy D.
- In:
Journal of marketing
86
(
2022
)
2
,
pp. 147-165
Persistent link: https://www.econbiz.de/10013258821
Saved in:
9
Markenkonzepte in der Bekleidungswirtschaft der Bundesrepublik Deutschland : eine ökonomische Analyse von vertikalen Integrations- und Kooperationsformen
Jacobi, Georg F.
-
1990
Persistent link: https://www.econbiz.de/10000080650
Saved in:
10
Recent findings regarding hotel brand and strategy
O'Neill, John
;
Mattila, Anna
- In:
Handbook of hospitality strategic management
,
(pp. 203-213)
.
2008
Persistent link: https://www.econbiz.de/10003809035
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