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Are voters, consumers? : a qualitative exploration of the voter-consumer analogy in political marketing
Peng, Norman; Hackley, Christopher E. - In: Qualitative market research : an international journal 12 (2009) 2, pp. 171-186
Persistent link: https://www.econbiz.de/10003843720
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Voters, parties and leaders : the social fabric of british politics
Blondel, Jean - 1963
Persistent link: https://www.econbiz.de/10000587671
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Partisan politics, interest rates and the stock market : evidence from American and British returns in the twentieth century
Mukherjee, Bumba; Leblang, David; Slaughter, Matthew J. - In: Economics & politics 19 (2007) 2, pp. 135-167
Persistent link: https://www.econbiz.de/10003592275
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The long memory model of political support : some further results
Byers, J. David; Davidson, James E. H.; Peel, David - In: Applied economics 39 (2007) 19/21, pp. 2547-2552
Persistent link: https://www.econbiz.de/10003609221
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Measuring political brand equity : a consumer oriented approach
French, Alan; Smith, Gareth - In: European journal of marketing : EJM 44 (2010) 3/4, pp. 460-477
Persistent link: https://www.econbiz.de/10008650068
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Young people and voting behaviour : alienated youth and (or) an interested and critical citizenry?
Dermody, Janine; Hanmer-Lloyd, Stuart; Scullion, Richard - In: European journal of marketing : EJM 44 (2010) 3/4, pp. 421-435
Persistent link: https://www.econbiz.de/10008650071
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Support for political leaders
Schofield, Norman; Schnidman, Evan - In: Homo oeconomicus 28 (2011) 1/2, pp. 7-47
Persistent link: https://www.econbiz.de/10009241393
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A decision heuristic for party identification : new British and German data and a new understanding for a classic concept
Zuckerman, Alan S.; Brynin, Malcolm - 2001
The concept party identification lies at the heart of much research on political preferences and behavior in established democracies. Drawing on data obtained from the British Household Panel Survey (1991-99) and the German Socio-Economic Panel Survey (1984-1998), we offer a fresh approach to...
Persistent link: https://www.econbiz.de/10011435798
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Trump, Brexit, and the rise of populism : economic have-nots and cultural backlash
Inglehart, Ronald; Norris, Pippa - 2016
Persistent link: https://www.econbiz.de/10011526092