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Effects of Pharmaceutical Prom...
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India
Bibliometrics
20,528
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Werbung
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Advertising
11,378
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8,038
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Marketingmanagement
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advertising
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Lieferkette
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Kale, Dinar
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Roy, Subhadip
13
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12
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10
Gehl Sampath, Padmashree
10
Pradhan, Jaya Prakash
10
Goyal, Aparajita
9
Jain, Varsha
8
Joseph, Reji K.
8
Malik, Garima
8
Bhaskarabhatla, Ajay
7
Jain, Amit
7
Mazumdar, Mainak
7
Nauriyal, D. K.
7
Panigrahi, CMA(Dr.) Ashok
7
Ramani, Shyama V.
7
Soni, Pavleen
7
Bhaduri, Saradindu
6
Guennif, Samira
6
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6
Rentala, Satyanarayana
6
Sahay, Arvind
6
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Singh, S. P.
6
Athreye, Suma
5
Chataway, Joanna
5
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Duggan, Mark
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Farhan, Najib H. S.
5
Fink, Carsten
5
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Lanjouw, Jean Olson
5
Mani, Sunil
5
Nandy, Mithun
5
Robinson, Jonathan
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Export Import Bank of India
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World Trade Organization
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East Asian Bureau of Economic Research (EABER)
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National Council of Applied Economic Research
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Organisation of Pharmaceutical Producers of India
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United Nations University, Institute for New Technologies
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United Nations University, Maastricht Economic and social Research and training centre on Innovation and Technology
2
World Bank
2
Academic Foundation <Delhi>
1
Centre for Education and Documentation
1
Chemtech Foundation
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Federation of Indian Chambers of Commerce and Industry
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Flinders University of South Australia / Discipline of Economic History
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Fraunhofer-Institut für System- und Innovationsforschung
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Gujarat / Industrial Extension Bureau
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HAL
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Indian Pharmaceutical Congress <53, 2001, Delhi>
1
Institute for Studies in Industrial Development
1
Institute of Developing Economies, Japan External Trade Organization (JETRO)
1
International Labour Organization (ILO), United Nations
1
Interregional Meeting on Co-operation among Developing Countries for the Development of the Pharmaceutical Industry <1990, Delhi>
1
MVIRDC World Trade Centre <Muṃbaī>
1
Madras School of Economics
1
Nishith Desai Associates <Muṃbaī>
1
Pharma Expo <2001, Delhi>
1
Pharmaceuticals Department of
1
UNIDO
1
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
1
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Indian pharmaceutical industry : strategies and challenges in formulations marketing
20
Global business review
16
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
12
Finance India : the quarterly journal of Indian Institute of Finance
10
Technology analysis & strategic management
10
Working paper / National Bureau of Economic Research, Inc.
9
Gesundheitsmegamarkt Indien : Sourcing-, Produktions- und Vermarktungsstrategien
8
International journal of emerging markets
8
NBER Working Paper
8
NBER working paper series
8
Research paper
8
The Indian economic journal
8
Vision : the journal of business perspective
8
Working paper / Indian Institute of Management, Ahmedabad
8
GITAM journal of management : a quarterly publication of GITAM Institute of Management
7
International journal of Indian culture and business management
7
International journal of Indian culture and business management : IJICBM
7
Paradigm : the journal of Institute of Management Technology
7
The IUP journal of marketing management : IJMM
7
Working Papers / eSocialSciences
7
Working paper / Institute for Social and Economic Change
7
Access to medicines in India
6
IIMB management review
6
International journal of business and globalisation : IJBG
6
International journal of business excellence : IJBEX
6
International journal of business innovation and research
6
International journal of pharmaceutical and healthcare marketing : IJPHM
6
Journal of Indian business research
6
Research bulletin / The Institute of Cost Accountants of India
6
The Indian journal of economics
6
Working paper series / United Nations University, UNU-MERIT
6
Working paper series : WPS
6
IIM Bangalore Research Paper
5
International journal of economic issues : IJEI
5
International journal of internet marketing and advertising : IJIMA
5
Journal of global marketing
5
RIS discussion papers : discussion paper
5
SpringerLink / Bücher
5
Technological forecasting & social change : an international journal
5
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
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ECONIS (ZBW)
1,197
RePEc
30
Other ZBW resources
17
EconStor
6
USB Cologne (EcoSocSci)
3
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1
Role of
advertising
and promotional strategies in shaping consumer brand attitude regarding consumer durable retailers in Vietnam
Cuong Hung Pham
- In:
International journal of intelligent enterprise
9
(
2022
)
2
,
pp. 258-273
Persistent link: https://www.econbiz.de/10013256158
Saved in:
2
9-ending prices in retail advertisements : Indian consumers' price perception and proneness to buy
Kumar, Santosh
;
Pandey, Mrinalini
- In:
International journal of revenue management : IJRM
12
(
2021
)
1/2
,
pp. 1-33
Persistent link: https://www.econbiz.de/10012521680
Saved in:
3
Pharmaceutical retailers and promotion by pharmaceutical companies in India
Srivastava, Vinita
;
Handa, Meenakshi
;
Vohra, Anupama
- In:
Journal of medical marketing : device, diagnostic and …
14
(
2014
)
2/3
,
pp. 74-80
Persistent link: https://www.econbiz.de/10010517758
Saved in:
4
Perception of physicians towards pharmaceutical promotion in India
Handa, Meenakshi
;
Vohra, Anupama
;
Srivastava, Vinita
- In:
Journal of medical marketing : device, diagnostic and …
13
(
2013
)
2
,
pp. 82-92
Persistent link: https://www.econbiz.de/10009766206
Saved in:
5
Codes of business conduct : pharma marketing at a crossroads
Jadeja, Jayraj
;
Shah, Bharat R.
;
Bhardwaj, Preshth
- In:
Perspectives on international corporate responsibility …
,
(pp. 359-374)
.
2005
Persistent link: https://www.econbiz.de/10009385497
Saved in:
6
Promotional inputs and selling : evidence from India
R. M., Harindranath
;
Sivakumaran, Bharadhwaj
- In:
The journal of business & industrial marketing
38
(
2023
)
5
,
pp. 1000-1014
Persistent link: https://www.econbiz.de/10014276721
Saved in:
7
Can gift redemption activities make your customer loyal? : a relook into Indian pharmaceutical loyalty program
Bhandari, Arabinda
- In:
International journal of business excellence : IJBEX
34
(
2024
)
2
,
pp. 147-177
Persistent link: https://www.econbiz.de/10015075457
Saved in:
8
"Impact of T. V. advertisement and sales promotion on FMCG in rural India"
Malik, Garima
;
Jain, Amit
- In:
International journal of economic issues : IJEI
6
(
2013
)
2
,
pp. 171-176
Persistent link: https://www.econbiz.de/10010193798
Saved in:
9
"Impact of T. V. advertisement and sales promotion on FMCG in rural India"
Malik, Garima
;
Jain, Amit
- In:
International journal of economic issues : IJEI
8
(
2015
)
2
,
pp. 79-84
Persistent link: https://www.econbiz.de/10011453705
Saved in:
10
"Impact of T. V. Advertisement and sales promotion on FMCG in rural India"
Malik, Garima
;
Jain, Amit
- In:
International journal of economic issues : IJEI
9
(
2016
)
2
,
pp. 171-176
Persistent link: https://www.econbiz.de/10011645683
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