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Firm characteristics, business environment, strategic orientation, and performance
Handoyo, Sofik; Sri Mulyani; Ghani, Erlane K.; … - In: Administrative Sciences : open access journal 13 (2023) 3, pp. 1-23
The purpose of this study is to empirically examine the influence of firm characteristics (size, age, industry type, and ownership) on a firm's strategic orientation. The business environment, namely market uncertainty and competition intensity, is also analysed in association with the firm's...
Persistent link: https://www.econbiz.de/10014246235
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Performance measurement systems and environmental uncertainty effect on profitability
Länsiluoto, Aapo; Agbejule, Adebayo; Kataja, Noora - In: International journal of business information systems : … 12 (2013) 3, pp. 271-295
Persistent link: https://www.econbiz.de/10009729402
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Myanmar Micro, Small and Medium Enterprise survey 2017 : descriptive report
Myanmar / Central Statistical Organization; World … - 2018
Persistent link: https://www.econbiz.de/10012120188
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European casebook on managing industrial and business-to-business marketing
Jenster, Per V. (ed.) - 1994
Persistent link: https://www.econbiz.de/10000508500
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Conceptualization and integration of marketing intelligence : the case of an industrial manufacturer
Helm, Roland; Krinner, Stephanie; Schmalfuß, Martin - In: Journal of business-to-business marketing 21 (2014) 4, pp. 237-255
Persistent link: https://www.econbiz.de/10010478073
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Handbuch Trade-Marketing : Konzepte, Instrumente, Organisationsgestaltung und Management
Czech-Winkelmann, Susanne - 2002 - 1. Aufl., 1. Dr
Persistent link: https://www.econbiz.de/10001653624
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A framework for the relationship implications of additive manufacturing (3D printing) for industrial marketing : servitization, sustainability and customer empowerment
Chaney, Damien; Gardan, Julien; Freyman, Julien de - In: The journal of business & industrial marketing 37 (2022) 1, pp. 91-102
Persistent link: https://www.econbiz.de/10012797113
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Performative corporate brand identity in industrial markets : the case of German prosthetics manufacturer Ottobock
Kristal, Samuel; Baumgarth, Carsten; Henseler, Jörg - In: Journal of business research : JBR 114 (2020), pp. 240-253
Persistent link: https://www.econbiz.de/10012257485
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New product development process implementation in a business-to-business firm : the driving and moderating factors for improved program performance and time-to-market
Durmusoglu, Serdar S.; Hirunyawipada, Tanawat; McNally, … - In: Journal of business-to-business marketing 24 (2017) 1, pp. 35-56
Persistent link: https://www.econbiz.de/10011674246
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Marketing analytics capability, artificial intelligence adoption, and firms' competitive advantage : evidence from the manufacturing industry
Hossain, Md Afnan; Agnihotri, Raj; Rushan, Md Rifayat Islam - In: Industrial marketing management : the international … 106 (2022), pp. 240-255
Persistent link: https://www.econbiz.de/10014226506