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~subject:"Innovation"
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Innovation
Management
45,997
Marketing
31,285
Marketingmanagement
16,946
Marketing management
16,128
Theorie
10,288
Theory
10,139
Deutschland
9,325
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7,804
USA
5,361
Consumer behaviour
5,239
Konsumentenverhalten
5,116
United States
4,608
Strategisches Management
4,402
Unternehmen
4,068
Relationship marketing
3,767
Beziehungsmarketing
3,756
management
3,520
Brand management
2,840
Markenführung
2,833
Strategic management
2,716
Managers
2,689
Führungskräfte
2,639
marketing
2,568
Electronic Commerce
2,523
Unternehmenserfolg
2,320
Welt
2,284
Marktforschung
2,272
World
2,244
Aufsatzsammlung
2,206
Online-Marketing
2,177
Betriebswirtschaftslehre
2,171
Werbung
2,165
Firm performance
2,095
Erfolgsfaktor
2,051
Internet marketing
2,044
SME
1,957
KMU
1,944
Business economics
1,906
Multinationales Unternehmen
1,896
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Belz, Christian
16
Herstatt, Cornelius
12
Hall, Bronwyn H.
10
Vrontis, Demetris
10
Brem, Alexander
9
O'Cass, Aron
9
Bessant, John R.
8
Bloom, Nicholas
7
Genakos, Christos
7
Hamel, Gary
7
Kavoura, Androniki
7
Kohlbacher, Florian
7
Martin, Ralf
7
Schögel, Marcus
7
Stern, Scott
7
Tidd, Joseph
7
Trajtenberg, Manuel
7
Trommsdorff, Volker
7
Bresnahan, Timothy F.
6
Helm, Roland
6
Kliche, Mario
6
Tomczak, Torsten
6
Volberda, Henk W.
6
Zhang, Jing
6
Bieger, Thomas
5
Birkinshaw, Julian
5
Carson, David
5
Huarng, Kun-Huang
5
Hultink, Erik J.
5
Lakdawalla, Darius
5
Mumford, Michael D.
5
Sadun, Raffaella
5
Sakas, Damianos P.
5
Saran, Anshu
5
Steinhoff, Fee
5
Weerawardena, Jay
5
Albers, Sönke
4
Baltzan, Paige
4
Bosch, Frans A. J. van den
4
Bughin, Jacques
4
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Springer Fachmedien Wiesbaden
13
National Bureau of Economic Research
6
Edward Elgar Publishing
5
Arthur D. Little International Inc. <Wiesbaden>
3
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
3
Fraunhofer-Institut für Arbeitswirtschaft und Organisation
3
HAL
3
IGI Global
3
Verlag Dr. Kovač
3
Advanced Institute of Management Research <London>
2
Centre de recherche en Économie (OFCE), Sciences économiques
2
Dgroup
2
Fraunhofer-Institut für Systemtechnik und Innovationsforschung
2
Haufe-Lexware GmbH & Co. KG
2
Haupt Verlag
2
Institut für Angewandte Innovationsforschung e.V. an der Ruhr-Universität Bochum
2
Institut für Sozialistische Wirtschaftsführung - Leichtindustrie
2
Institut für Technologie- und Innovationsmanagement <Hamburg>
2
Nižegorodskij Gosudarstvennyj Techničeskij Universitet
2
Nižegorodskij Obrazovatel'nyj Konsorcium
2
Obščestvo Znanie Rossii
2
Tūran Universitetí
2
Universität <Siegen> / Lehrstuhl für Marketing
2
W. Kohlhammer GmbH
2
AEA Technology Plc
1
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMACOM
1
Academia de Studii Economice <Bukarest>
1
Agricultural Economics Society - AES
1
Agriculture Canada, Government of Canada
1
Akademie der Diözese Rottenburg-Stuttgart
1
Alexander Hamilton Institute, Inc
1
American Marketing Association
1
Arbeitsgemeinschaft für Rationalisierung des Landes Nordrhein-Westfalen / Arbeitsgruppe Wissenschaftliche Unternehmungsführung
1
Arthur D. Little International
1
Asia-Pacific Institute of Management
1
Athens Institute for Education and Research
1
Australian Agricultural and Resource Economics Society - AARES
1
BCG Henderson Institute
1
Belorusskij gosudarstvennyj agrarnyj techničeskij universitet
1
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Published in...
All
SpringerLink / Bücher
55
Industrial marketing management : the international journal for industrial and high-tech firms
50
Journal of business research : JBR
48
Springer eBook Collection
23
International journal of innovation management
20
The journal of business & industrial marketing
19
Journal of strategic marketing
17
Gabler Edition Wissenschaft
16
Springer eBook Collection / Business and Economics
15
European Journal of Marketing
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Management science : journal of the Institute for Operations Research and the Management Sciences
13
International journal of technology management : IJTM
11
Technology analysis & strategic management
11
Marketing i menedžment innovacij : m&mi
10
Springer Proceedings in Business and Economics
10
Edward Elgar E-Book Archive
9
European journal of innovation management
9
International journal of entrepreneurship and innovation management
9
International journal of technology marketing : IJTMkt
9
Journal of business-to-business marketing
9
Premier reference source
9
Technological forecasting & social change : an international journal
9
Journal of business economics : JBE
8
Journal of the Academy of Marketing Science
8
Strategic Direction
8
Strategic market creation : a new perspective on marketing and innovation management
8
Cogent business & management
7
Innovation: organization & management : IOM
7
International journal of business innovation and research
7
Management research review
7
Springer eBook Collection / Business and Management
7
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
6
European journal of marketing : EJM
6
European research studies
6
Europäische Hochschulschriften / 5
6
IEEE transactions on engineering management : EM
6
Innovation Driven Marketing : vom Trend zur innovativen Marketinglösung
6
Journal of innovation and entrepreneurship : JIE
6
Management decision : MD
6
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Source
All
ECONIS (ZBW)
2,248
USB Cologne (EcoSocSci)
143
Other ZBW resources
115
RePEc
32
BASE
21
EconStor
17
USB Cologne (business full texts)
16
OLC EcoSci
2
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1
Das
Marketingkonzept
im St. Galler
Management
-Modell
Bieger, Thomas
-
2013
-
1. Aufl.
Persistent link: https://www.econbiz.de/10010233958
Saved in:
2
Dynamischer Optimierungs-Prozess
Hillinger, Heinrich
-
2021
-
2., vollständig überarbeitete Auflage
Persistent link: https://www.econbiz.de/10012624984
Saved in:
3
Innovation, Wettbewerb und
Marketing
Kliche, Mario
-
1991
Persistent link: https://www.econbiz.de/10000088144
Saved in:
4
Marketing
für Innovationen in der Automobilindustrie : der Pioniervorteil und die Bedeutung des Marketings neben der reinen Innovationsleistung in einem reifen, wettbewerbsintensiv...
Wolf, Kai Henning
;
Wolf, Kai H.
-
2008
Persistent link: https://www.econbiz.de/10003781987
Saved in:
5
Marketing
von Innovationen : Strategien und Mechanismen zur Durchsetzung von Innovationen
Hofbauer, Günter
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003707312
Saved in:
6
Marketing
in the cyber era : strategies and emerging trends
Ghorbani, Ali
(
contributor
)
-
2014
"This book brings together best practices and innovative approaches for effective
marketing
in today's economy …, stressing the importance of structure, strategy, leadership, and
marketing
in the Cyber Era"-- …
Persistent link: https://www.econbiz.de/10010237325
Saved in:
7
Pharmamarketing : gesundheitsökonomische Aspekte einer innovativen Industrie am Beispiel von Deutschland, Österreich und der Schweiz
Harms, Fred
(
ed.
);
Fantapié Altobelli, Claudia
(
contributor
)
-
2008
-
2., völlig neu bearb. Aufl.
Persistent link: https://www.econbiz.de/10003720777
Saved in:
8
Marketingmanagement
für Entrepreneure
Möbus, Matthias
(
ed.
)
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002956513
Saved in:
9
Innovationen im sektoralen
Marketing
: Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen
Holzmüller, Hartmut H.
(
ed.
);
Scheuch, Fritz
(
honouree
); …
-
2005
Persistent link: https://www.econbiz.de/10002678231
Saved in:
10
Innovationsmarketing für UMTS-Diensteangebote
Böhm, Stephan
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001926974
Saved in:
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