Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Innovation management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing strategy : discernin...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Innovation management
Marketingmanagement
17,084
Marketing management
16,495
Wettbewerbsstrategie
9,116
Competitive strategy
8,956
Theorie
4,144
Theory
4,116
Marketing
3,668
Deutschland
3,264
Germany
3,079
Strategisches Management
2,802
Consumer behaviour
2,671
Konsumentenverhalten
2,649
Strategic management
2,264
Relationship marketing
2,093
Beziehungsmarketing
2,083
USA
1,927
United States
1,838
Unternehmenserfolg
1,566
Firm performance
1,542
Brand management
1,465
Markenführung
1,448
Innovation
1,392
KMU
1,313
SME
1,309
Online-Marketing
1,199
Internet marketing
1,155
Wettbewerb
1,130
Innovationsmanagement
1,067
Competition
1,044
Internationaler Wettbewerb
1,004
International competition
960
Wettbewerbsvorteil
918
Multinationales Unternehmen
891
Competitive advantage
871
Internationales Marketing
859
Welt
854
International marketing
845
World
844
Transnational corporation
836
more ...
less ...
Online availability
All
Undetermined
281
Free
111
Type of publication
All
Article
607
Book / Working Paper
399
Journal
1
Type of publication (narrower categories)
All
Article in journal
481
Aufsatz in Zeitschrift
481
Aufsatz im Buch
130
Book section
130
Hochschulschrift
121
Thesis
108
Graue Literatur
77
Non-commercial literature
77
Collection of articles of several authors
73
Sammelwerk
73
Bibliografie enthalten
64
Bibliography included
64
Aufsatzsammlung
38
Case study
35
Fallstudie
35
Arbeitspapier
33
Working Paper
33
Konferenzschrift
21
Conference proceedings
17
Guidebook
9
Ratgeber
9
Collection of articles written by one author
5
Sammlung
5
Bibliografie
4
Conference paper
4
Konferenzbeitrag
4
Lehrbuch
4
Textbook
4
Fallstudiensammlung
3
Handbook
3
Handbuch
3
Reprint
3
Company information
2
Einführung
2
Festschrift
2
Firmeninformation
2
Forschungsbericht
2
Advisory report
1
Amtsdruckschrift
1
Bericht
1
more ...
less ...
Language
All
English
743
German
252
Russian
9
Polish
5
French
3
Ukrainian
2
Croatian
1
Italian
1
more ...
less ...
Author
All
Pfeffermann, Nicole
11
Terziovski, Milé
9
Brem, Alexander
8
Brockhoff, Klaus
8
Gassmann, Oliver
7
Herstatt, Cornelius
7
Boutellier, Roman
5
Kulatilaka, Nalin
4
Perotti, Enrico C.
4
Thursby, Marie
4
Vrontis, Demetris
4
Wildemann, Horst
4
Zahn, Erich
4
Ahlers, Grit Mareike
3
Arora, Ashish
3
Blessin, Bernd
3
Bruhn, Manfred
3
Buchholz, Andreas
3
Clement, Michel
3
Coad, Alex
3
Didonet, Simone Regina
3
Dogbe, Courage Simon Kofi
3
Faix, Axel
3
Fujimoto, Takahiro
3
Gambardella, Alfonso
3
Gemünden, Hans Georg
3
Hult, G. Tomas M.
3
Hülsmann, Michael
3
Li, Cai
3
Litfin, Thorsten
3
Mu, Jifeng
3
Pomegbe, Wisdom Wise Kwabla
3
Richter, Frank-Jürgen
3
Rüdiger, Mathias
3
Schewe, Gerhard
3
Song, Michael
3
Tidd, Joseph
3
Toaldo, Ana Maria Machado
3
Vanini, Sven
3
Weerawardena, Jay
3
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
4
Arthur D. Little International Inc. <Wiesbaden>
2
Severo-Kavkazskij Federalʹnyj Universitet
2
Air Transport Research Society
1
Alexander Hamilton Institute, Inc
1
American Marketing Association
1
Booz, Allen & Hamilton <London>
1
Booz, Allen & Hamilton GmbH <Düsseldorf>
1
Booz, Allen en Hamilton Internationaal NV <Düsseldorf>
1
BusinessVillage GmbH
1
Conference on Bank Structure and Competition <40, 2004, Chicago, Ill.>
1
Deutsche Gesellschaft für Agrar- und Umweltpolitik
1
Expertenforum Mittelstand <8, 2009, München>
1
Federal Reserve Bank of Chicago
1
Forschungsstelle für Internationales Management
1
Fraunhofer-Gesellschaft zur Förderung der Angew. Forschung
1
Gesellschaft Entwicklung, Konstruktion, Vertrieb
1
Harvard Graduate School of Business Administration
1
Hirzel, Leder & Partner <Frankfurt, Main>
1
Institut für Markt- und Distributionsforschung <Köln>
1
Institut Ėkonomiki i Organizacii Promyšlennogo Proizvodstva <Nowosibirsk>
1
International Conference on Management of Technology <16, 2007, Miami Beach, Fla.>
1
Justus-Liebig-Universität Gießen
1
Meždunarodnaja Naučnaja Konferencija "Innovacionnoe Razvitie Ėkonomiki Rossii: Scenarii i Strategii'" <5, 2012, Moskau>
1
Moskovskij gosudarstvennyj universitet im. M.V. Lomonosova / Ėkonomičeskij fakulʹtet
1
Münchner Management-Kolloquium <2011, München>
1
National Academies of Sciences, Engineering, and Medicine / Innovation Policy Forum
1
National Research Council <USA> / Board on Science, Technology, and Economic Policy
1
National Research Council <USA> / Policy and Global Affairs
1
Novgorodskij Gosudarstvennyj Universitet Imeni Jaroslava Mudrogo
1
RWTH Aachen
1
Revisiting the Manufacturing USA Institutes <Veranstaltung> <2018, Washington, DC>
1
Rostovskij gosudarstvennyj universitet
1
Stuttgarter Strategieforum <7, 1997, Stuttgart>
1
Sumsʹkyj deržavnyj universytet / Kafedra marketingu ta upravlinnja innovacijnoju dijalbnistju
1
Tūran Universitetí
1
Ulmer Forum <1998, Ulm>
1
Universität St. Gallen / Institut für Marketing
1
VDI-VDE-Technologiezentrum Informationstechnik <Teltow>
1
Österreichisches Institut für Wirtschaftsforschung
1
more ...
less ...
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
22
International journal of innovation management
18
Journal of business research : JBR
18
SpringerLink / Bücher
15
Gabler Edition Wissenschaft
14
The journal of business & industrial marketing
14
Journal of strategic marketing
12
International journal of technology management : IJTM
10
International journal of technology marketing : IJTMkt
9
Building innovation capability in organizations : an international cross-case perspective
8
DUV / Wirtschaftswissenschaft
8
Technology analysis & strategic management
8
Journal of open innovation : technology, market, and complexity
7
Betriebswirtschaftslehre für Technologie und Innovation
6
Chinese management studies : CMS
5
Europäische Hochschulschriften / 5
5
IEEE transactions on engineering management : EM
5
Innovation: organization & management : IOM
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of business strategy
5
Strategy and communication for innovation
5
The journal of product innovation management : an international publication of the Product Development & Management Association
5
European journal of marketing : EJM
4
International entrepreneurship and management journal
4
Journal of innovation & knowledge : JIK
4
Journal of the Academy of Marketing Science
4
Long range planning : LRP ; international journal of strategic management
4
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
4
R & D management
4
Schriften zur Unternehmensplanung
4
Strategies and communications for innovations : an integrative management view for companies and networks
4
Advances in the study of entrepreneurship, innovation, and economic growth
3
Advances in the study of entrepreneurship, innovation, and economic growth : a research annual
3
Baltic journal of management
3
Cogent business & management
3
Competitiveness review : CR
3
DUV : Wirtschaftswissenschaft
3
European journal of innovation management
3
European journal of innovation management : EJIM
3
European management journal
3
more ...
less ...
Source
All
ECONIS (ZBW)
1,007
Showing
1
-
10
of
1,007
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Wettbewerb um die Zukunft
Zahn, Erich
(
ed.
);
Foschiani, Stefan
(
ed.
)
-
1997
Persistent link: https://www.econbiz.de/10000618083
Saved in:
2
Marketing- und Technologiestrategien : Unternehmen der Biotechnologie im internationalen Vergleich
Weisenfeld-Schenk, Ursula
-
1995
Persistent link: https://www.econbiz.de/10000544146
Saved in:
3
Managementstrategien von kleinen und mittleren Unternehmen : Stand der theoretischen und empirischen Forschung
Martin, Albert
(
ed.
)
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003328663
Saved in:
4
A research in relating entrepreneurship, marketing capability, innovative capability and sustained competitive advantage
Lee, Jia-sheng
;
Hsieh, Chia Y.
- In:
Journal of business & economics research
8
(
2010
)
9
,
pp. 109-119
Persistent link: https://www.econbiz.de/10008806740
Saved in:
5
Thriving in open innovation ecosystems : toward a collaborative market orientation
Velu, Chander
;
Barrett, Michael
;
Kohli, Rajiv
;
Salge, …
-
2010
Persistent link: https://www.econbiz.de/10003987150
Saved in:
6
What and how do Indian firms innovate?
Subrahmanian, K. K.
;
Babu, M. Suresh
-
2010
Persistent link: https://www.econbiz.de/10009229920
Saved in:
7
Strategy orientation analysis in the mobile phone case business
Isoherranen, Ville
;
Kess, Pekka
- In:
Modern economy
2
(
2011
)
3
,
pp. 395-402
Persistent link: https://www.econbiz.de/10009532409
Saved in:
8
A market-oriented innovative quality framework for the investigation of competitive entry opportunities into new seafood markets for producers
Yusuf, Muhammad
;
Trondsen, Torbjørn
- In:
International journal of quality and innovation
2
(
2012/14
)
2
,
pp. 175-192
Persistent link: https://www.econbiz.de/10010361600
Saved in:
9
Strategy formation in the innovation and market domain : emergent or deliberate?
Leitner, Karl-Heinz
- In:
Journal of strategy and management
7
(
2014
)
4
,
pp. 354-375
Persistent link: https://www.econbiz.de/10010462110
Saved in:
10
The new law of demand and supply : the revolutionary new demand strategy for faster growth and higher profits
Kash, Rick
-
2002
-
1. ed
Persistent link: https://www.econbiz.de/10001727507
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
