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Winning in the global market : a practical guide to international business success
Keillor, Bruce D. - 2012
Persistent link: https://www.econbiz.de/10009501175
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New world marketing
Wilkinson, Timothy J. (contributor);  … - 2007
Persistent link: https://www.econbiz.de/10003518490
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Data equivalence in cross-cultural international business research : assessment and guidelines
Hult, G. Tomas M.; Ketchen, David J.; Griffith, David A.; … - In: Journal of international business studies : JIBS ; an … 39 (2008) 6, pp. 1027-1044
Persistent link: https://www.econbiz.de/10003756778
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Special issue: International competitiveness
Hult, G. Tomas M. (contributor) - 2012
Persistent link: https://www.econbiz.de/10009524902
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A bibliometric analysis of the global branding literature and a research agenda
Chabowski, Brian R.; Samiee, Saeed; Hult, G. Tomas M. - In: Journal of international business studies : JIBS ; an … 44 (2013) 6, pp. 622-634
Persistent link: https://www.econbiz.de/10009782821
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Cross-national research and international business : an interdisciplinary path
Chabowski, Brian R.; Samiee, Saeed; Hult, G. Tomas M. - In: International business review : the official journal of … 26 (2017) 1, pp. 89-101
Persistent link: https://www.econbiz.de/10011628848