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Trust and the online conversation : the case of online reviews
Mangold, W. Glynn; Babakus, Emin; Smith, Katherine Taken - In: International journal of internet marketing and … 8 (2013) 2, pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
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Investigating the consumer-brand relationships' development for technology-mediated self-services using the relationship commitment paradigm
Giovanis, Apostolos N.; Zondiros, Dimitris; Tomaras, Petros - In: International journal of internet marketing and … 10 (2016) 3, pp. 186-206
Persistent link: https://www.econbiz.de/10011665139
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Utilizing and managing commerce and services online
Khosrowpour, Mehdi (contributor) - 2007
"This book provides comprehensive coverage and understanding of the social, cultural, organizational, and cognitive impacts of e-commerce technologies and advances in organizations around the world. E-commerce strategic management, leadership, organizational behavior, development, and employee...
Persistent link: https://www.econbiz.de/10003383475
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Extending the scope of hotel client reactions to employee injustice : hotel employer reviews on the Internet
Melián-González, Santiago; Bulchand-Gidumal, Jacques - In: International journal of hospitality management 63 (2017), pp. 93-100
Persistent link: https://www.econbiz.de/10011705784
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Only connect : neat words, networks and identities
Kornberger, Martin (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10008748751
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E-Public : Strategien und Potenziale des E- und Mobile Business im öffentlichen Bereich
Blaschke, Peter (ed.) - 2002
Persistent link: https://www.econbiz.de/10011408019
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The influence of new media on the customer's behavior on the market
Chęcińska-Zaucha, Agnieszka - In: Annales Universitatis Mariae Curie-Skłodowska / H 49 (2015) 3, pp. 29-38
Persistent link: https://www.econbiz.de/10011515644
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Live streaming commerce from the sellers' perspective : implications for online relationship marketing
Apiradee Wongkitrungrueng; Nassim Dehouche; Nuttapol Assarut - In: Journal of marketing management : JMM ; journal of the … 36 (2020) 5/6, pp. 488-518
Persistent link: https://www.econbiz.de/10012249095
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Online relationship quality : testing an integrative and comprehensive model in the banking industry
Brun, Isabelle; Rajaobelina, Lova; Ricard, Line - In: Journal of relationship marketing : innovations & … 15 (2016) 4, pp. 219-246
Persistent link: https://www.econbiz.de/10011633635