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Internetbasiertes Supply Chain Management : Konzeptionalisierung, Operationalisierung und Erfolgswirkung
Wecker, Roman (contributor) - 2006
Grundlagen -- Bezugsrahmenorientierte Herleitung des internetbasierten Supply Chain Management-Modells -- Modellspezifikation und Hypothesenentwicklung -- Ergebnisse der empirischen Untersuchung -- Zusammenfassung und Implikationen.
Persistent link: https://www.econbiz.de/10013516629
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Sales and operations planning : using the internet and internet-based tools to further supply chain intergration
Stone, Merlin David; Woodcock, Neil David - In: Journal of research in interactive marketing : … 8 (2014) 1, pp. 18-36
Persistent link: https://www.econbiz.de/10010336910
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Supply chain process collaboration and Internet utilization : an international perspective of business to business relationships
Valadares de Oliveira, Marcos Paulo; McCormack, Kevin; … - In: Economic and business review : EBR 13 (2011) 4, pp. 203-226
Persistent link: https://www.econbiz.de/10011614255
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Procurement policies for mobile-promotion platforms
Aseri, Manmohan; Dawande, Milind; Janakiraman, Ganesh; … - In: Management science : journal of the Institute for … 64 (2018) 10, pp. 4590-4607
Persistent link: https://www.econbiz.de/10011932607
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Internetbasiertes Conjoint Measurement zur Analyse der Leistungsanforderungen bei innovativen Investitionsgütern
Pörner, Ronald; Sontag, Bernd - In: Beiträge zum Innovationsmarketing, (pp. 36-76). 2007
Persistent link: https://www.econbiz.de/10003499972
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The fragmented market : services in the digital age
Buch, Rolf - In: How to succeed in the digital age : strategies from 17 …, (pp. 201-216). 2014
Persistent link: https://www.econbiz.de/10010341225
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The @critical role of corporate brand equity in B2B marketing : an example and analysis
Ryan, Jason; Silvanto, Sari - In: The marketing review 13 (2013) 1, pp. 39-50
Persistent link: https://www.econbiz.de/10010247027
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Empirical research on the impact of network externalities on online loyalty in B2B platforms
Li, Li; Wu, Xiaoli; Zhang, Yue; Zhao, Jie - In: International journal of networking and virtual … 15 (2015) 2/3, pp. 185-199
Persistent link: https://www.econbiz.de/10011440071
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Differentiating the effects of Internet usage and wireless usage on business-to-business and business-to-consumer e-commerce
Deng, Xuefei Nancy; Zhang, Jian - In: Journal of internet commerce 13 (2014) 1/4, pp. 138-157
Persistent link: https://www.econbiz.de/10010474792
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Multi-Channel-Effekte im Handel: empirische Ergebnisse zu den Wechselwirkungen zwischen stationärem Geschäft und Internet
Baal, Sebastian van; Hudetz, Kai - 2004 - 1. Aufl.
Persistent link: https://www.econbiz.de/10002178824