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Internet
Consumer behaviour
82,112
Konsumentenverhalten
79,631
Electronic Commerce
23,651
E-commerce
21,035
Theorie
19,562
Theory
19,332
Preismanagement
19,021
Pricing strategy
19,005
Einzelhandel
17,688
Retail trade
15,086
Online-Marketing
12,970
Internet marketing
12,860
Relationship marketing
11,263
Beziehungsmarketing
11,226
Online-Handel
11,103
Online retailing
11,058
Social Web
9,728
Social web
9,720
Deutschland
8,756
USA
8,634
Brand management
8,549
Markenführung
8,502
United States
8,182
Germany
7,582
Brand image
7,014
Markenimage
6,979
Customer satisfaction
6,487
Kundenzufriedenheit
6,275
Service quality
5,248
Dienstleistungsqualität
5,190
Viral marketing
4,820
Virales Marketing
4,800
Werbewirkung
4,704
Advertising effects
4,655
Markenartikel
4,630
Brand
4,625
Advertising
4,427
Werbung
4,370
Marketingmanagement
4,217
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Wirtz, Bernd W.
26
Ockenfels, Axel
24
Fritz, Wolfgang
23
Hudetz, Kai
20
Ghose, Anindya
16
Peitz, Martin
16
Waelbroeck, Patrick
16
Bauer, Hans H.
15
Economides, Nicholas
14
Jin, Ginger Zhe
14
Rabinovich, Elliot
14
Waldfogel, Joel
13
Zettelmeyer, Florian
13
Brynjolfsson, Erik
12
Goolsbee, Austan
12
Krishnamurthy, Sandeep
12
Martens, Bertin
12
Picot, Arnold
12
Roth, Alvin E.
12
Alt, Rainer
11
Baal, Sebastian van
11
Levin, Jonathan
11
Aguiar, Luis
10
Clement, Reiner
10
Dutton, William H.
10
Goldfarb, Avi
10
Standing, Craig
10
Sundaresan, Neel
10
Welfens, Paul J. J.
10
Albers, Sönke
9
Chaffey, Dave
9
Dedrick, Jason
9
Dellarocas, Chrysanthos
9
Einav, Liran
9
Greenstein, Shane M.
9
Khosrowpour, Mehdi
9
Kollmann, Tobias
9
Laaser, Claus-Friedrich
9
Lambrecht, Anja
9
Regner, Tobias
9
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IGI Global
41
National Bureau of Economic Research
23
OECD
19
Organisation for Economic Co-operation and Development
19
Deutsche Bank <Frankfurt am Main> / Research
13
Europäische Kommission
13
Springer Fachmedien Wiesbaden
8
Universität St. Gallen
8
EconWPA
6
European Communication Council
6
Edward Elgar Publishing
5
International Telecommunications Society
5
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
5
ALCATEL-SEL-Stiftung für Technische und Wirtschaftliche Kommunikationsforschung
4
Akademie für Technikfolgenabschätzung in Baden-Württemberg
4
Dänemark / Ministeriet for Videnskab, Teknologi og Udvikling
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Europäische Kommission / Generaldirektion Informationsgesellschaft
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Sloan School of Management, Massachusetts Institute of Technology (MIT)
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UNCTAD
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World Bank Group
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Deutsches Institut für Urbanistik
3
Erasmus Research Institute of Management
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European Association of Agricultural Economists
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Federal Reserve Bank of Chicago
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3
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3
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3
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3
School of Management, Yale University
3
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3
Technische Universität Braunschweig / Institut für Marketing
3
USA / Subcommittee on Commercial and Administrative Law
3
Universität Regensburg / ibi research
3
AMACOM
2
Bertelsmann Stiftung
2
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SpringerLink / Bücher
46
Telecommunications policy : the international journal of digital economy, data sciences and new media
39
Journal of business research : JBR
35
Journal of internet commerce
32
Journal of retailing and consumer services
32
Electronic commerce research
28
Management science : journal of the Institute for Operations Research and the Management Sciences
28
Information systems research : ISR
26
Industrial Management & Data Systems
25
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
25
International journal of business information systems : IJBIS
24
Marketing Intelligence & Planning
24
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
23
NBER working paper series
23
European Journal of Marketing
22
Gabler Edition Wissenschaft
22
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
22
CESifo working papers
21
International journal of internet marketing and advertising : IJIMA
21
Journal of management information systems : JMIS
21
NBER Working Paper
21
Information economics and policy : IEP
20
Springer eBook Collection / Business and Economics
20
Working paper / National Bureau of Economic Research, Inc.
19
International Journal of Retail & Distribution Management
18
International journal of electronic business
18
Journal of Consumer Marketing
18
International journal of e-business research : an official publication of the Information Resources Management Association
17
Journal of global information management : an official publication of the Information Resources Management Association
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
Applied economics letters
16
European research studies
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
16
Electronic commerce research and applications
15
OECD Digital Economy Papers
15
Reihe Electronic Commerce
15
Economics : digitale Ökonomie und struktureller Wandel
14
Global business review
14
International journal of production research
14
Journal of Services Marketing
14
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Source
All
ECONIS (ZBW)
6,252
USB Cologne (EcoSocSci)
377
Other ZBW resources
316
RePEc
139
USB Cologne (business full texts)
56
EconStor
40
BASE
22
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1
How trending status and online ratings affect prices of homogeneous products
Kocas, Cenk
;
Akkan, Can
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
3
,
pp. 384-407
Persistent link: https://www.econbiz.de/10011497353
Saved in:
2
Loyalty programs in e-commerce and their perception by the young adult internet population
Tahal, Radek
- In:
Central European business review : CEBR
3
(
2014
)
2
,
pp. 7-13
Persistent link: https://www.econbiz.de/10010408384
Saved in:
3
Effect of eWOM valence on online retail sales
Roy, Gobinda
;
Datta, Biplab
;
Basu, Rituparna
- In:
Global business review
18
(
2017
)
1
,
pp. 198-209
Persistent link: https://www.econbiz.de/10011665456
Saved in:
4
Diversified online review websites as accelerators for online impulsive buying : the moderating effect of price dispersion
Chen, Chun-Der
;
Ku, Edward C. S.
- In:
Journal of internet commerce
20
(
2021
)
1
,
pp. 113-135
Persistent link: https://www.econbiz.de/10012423624
Saved in:
5
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn
;
Babakus, Emin
;
Smith, Katherine Taken
- In:
International journal of internet marketing and …
8
(
2013
)
2
,
pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Saved in:
6
When seeing helps believing : the interactive effects of previews and reviews on e-book purchases
Choi, Angela Aerry
;
Cho, Daegon
;
Yim, Dobin
;
Moon, Jae Yun
- In:
Information systems research : ISR
30
(
2019
)
4
,
pp. 1164-1183
Persistent link: https://www.econbiz.de/10012153318
Saved in:
7
Research on the interactive effects of online scores
Yan, Qiang
;
Wang, Qinying
;
Liu, Xiaoqi
- In:
Electronic commerce research and applications
13
(
2014
)
6
,
pp. 402-408
Persistent link: https://www.econbiz.de/10011349114
Saved in:
8
Could deal promotion improve merchants' online reputations? : the moderating role of prior reviews
Li, Xitong
- In:
Journal of management information systems : JMIS
33
(
2016
)
1
,
pp. 171-201
Persistent link: https://www.econbiz.de/10011560736
Saved in:
9
Your hometown matters : popularity-difference bias in online reputation platforms
Kokkodis, Marios
;
Lappas, Theodoros
- In:
Information systems research : ISR
31
(
2020
)
2
,
pp. 412-430
Persistent link: https://www.econbiz.de/10012295004
Saved in:
10
Comparison of online customer ratings between the eco-labelled and non-eco-labelled hotels of Oslo
Binbasioglu, Hulisi
- In:
International journal of entrepreneurship and …
24
(
2020
)
4/5
,
pp. 358-373
Persistent link: https://www.econbiz.de/10012251193
Saved in:
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