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~subject:"Internet marketing"
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Theories for marketing systems...
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Internet marketing
Marketing
29,163
Marktforschung
12,249
Market research
6,511
Vertriebsweg
4,836
Distribution channel
4,835
Theorie
4,598
Theory
4,567
Marketingmanagement
4,296
Marketing management
4,037
Deutschland
3,914
Konsumentenverhalten
3,891
Consumer behaviour
3,877
Germany
3,118
marketing
2,537
USA
2,003
United States
1,834
Relationship marketing
1,671
Beziehungsmarketing
1,669
Einzelhandel
1,397
Management
1,303
Strategisches Management
1,282
Retail trade
1,218
Electronic Commerce
1,200
Vereinigte Staaten
1,170
Werbung
1,155
Agribusiness
1,103
Marketingtheorie
1,034
Markenführung
992
Online-Marketing
979
Brand management
975
Marketing theory
972
E-commerce
959
Innovation
876
Absatz
857
Internet
842
Economics
836
Advertising
801
Lieferantenmanagement
767
Supplier relationship management
766
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Lammenett, Erwin
15
Scott, David Meerman
9
Chaffey, Dave
6
Kotler, Philip
6
Ryan, Damian
6
Goldfarb, Avi
5
Jones, Calvin
5
Kollmann, Tobias
5
Tuten, Tracy L.
5
Yan, Ruiliang
5
Bachmann, Ruediger
4
Blakeman, Robyn
4
Budzinski, Oliver
4
Charlesworth, Alan
4
Ehrlich, Gabriel
4
Kamps, Ingo
4
Kartajaya, Hermawan
4
Kreutzer, Ralf T.
4
Neslin, Scott A.
4
Olbrich, Rainer
4
Ruzic, Dimitrije
4
Schetter, Daniel
4
Smith, Paul R.
4
Weber, Larry
4
Anderson, Simon P.
3
Berkley, Holly
3
Chen, Jianqing
3
Cong, Lin William
3
Dennis, Charles
3
Frasquet Deltoro, Marta
3
Gbadamosi, Ayantunji
3
Halligan, Brian
3
Hanlon, Annmarie
3
Harden, Leland
3
Hartemo, Mari
3
Heyman, Bob
3
Jerath, Kinshuk
3
Kilian, Thomas
3
Klaus, Philipp
3
Kozielski, Robert
3
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American Marketing Association
9
Springer Fachmedien Wiesbaden
8
IGI Global
4
Haufe-Lexware GmbH & Co. KG
3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
Berliner Wissenschafts-Verlag
2
Campus Verlag
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
Academy of Marketing Science
1
Academy of Marketing Science / Annual Conference <2021, Online>
1
Academy of Marketing Science / Annual Conference <2023, New Orleans, La.>
1
Academy of Marketing Science / World Marketing Congress <2021, Online>
1
Advertising Research Foundation
1
Books on Demand GmbH <Norderstedt>
1
BusinessVillage GmbH
1
European Travel Commission
1
Europäische Kommission / Generaldirektion Binnenmarkt, Industrie, Unternehmertum und KMU
1
Expertentagung "Social Media Marketing im Spitzensport" <2., 2013, Ismaning>
1
Fachhochschule Reutlingen / European School of Business
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
International Conference on Strategic Innovative Marketing and Tourism <10., 2023, United States of the Ionian Islands>
1
Linde Verlag
1
MITP Verlags-GmbH & Co. KG
1
Mediengruppe Oberfranken - Fachverlage GmbH & Co. KG
1
Mobile Marketing Association
1
National Bureau of Economic Research
1
Nordic Council of Ministers
1
Peter Lang GmbH
1
Plan.Net-Agenturgruppe für Interaktive Kommunikation <München>
1
Springer Gabler <Firma>
1
Springer-Verlag GmbH
1
Technische Universität Braunschweig
1
Tilburg University, Center for Economic Research
1
Tredition GmbH <Hamburg>
1
University of California at Berkeley
1
University of Stellenbosch. Faculty of Economic and Management Sciences. Graduate School of Business.
1
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Journal of business research : JBR
20
SpringerLink / Bücher
17
Journal of retailing and consumer services
15
International journal of internet marketing and advertising : IJIMA
12
Springer eBook Collection
10
Journal of internet commerce
9
Journal of marketing research : JMR
9
Journal of marketing education : JME
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Business horizons
7
International journal of market research : JMRS ; the journal of the Market Research Society
7
Journal of retailing
7
International journal of electronic marketing and retailing : IJEMR
6
International journal of technology marketing : IJTMkt
6
Journal of advertising research
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
5
Journal of marketing
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Cogent business & management
4
European research studies
4
International journal of market research
4
International journal of retail & distribution management
4
Journal of media business studies
4
Journal of promotion management : innovations in planning and applied research
4
Journal of strategic marketing
4
Journal of the Academy of Marketing Science
4
Lehrbuch
4
The marketing review
4
essentials
4
Digital strategies in a global market : navigating the Fourth Industrial Revolution
3
Interdisciplinary management research XVI ; 1
3
Journal of consumer behaviour : an international research review
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Journal of fashion marketing and management
3
Journal of hospitality marketing & management
3
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Source
All
ECONIS (ZBW)
901
USB Cologne (EcoSocSci)
56
BASE
4
RePEc
3
Showing
1
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10
of
964
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articles prioritized
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date (oldest first)
1
Sailing the seven C's of blog
marketing
: understanding social media and business impact
Dobele, Angela
;
Steel, Marion
;
Cooper, Tony
- In:
Marketing intelligence & planning
33
(
2015
)
7
,
pp. 1087-1102
Persistent link: https://www.econbiz.de/10011447962
Saved in:
2
The role of digital channels in industrial
marketing
communications
Karjaluoto, Heikki
;
Mustomen, Nora
;
Ulkuniemi, Pauliina
- In:
The journal of business & industrial marketing
30
(
2015
)
6
,
pp. 703-710
Persistent link: https://www.econbiz.de/10011382374
Saved in:
3
Multichannel
marketing
: metrics and methods for on and offline success
Arikan, Akin
-
2008
Persistent link: https://www.econbiz.de/10003659973
Saved in:
4
How to plan and execute the
marketing
campaign : strategies for research, budget, copy, media, merchandising, and market testing, plus an actual
marketing
campaign document and 42...
Rice, Craig S.
-
1966
Persistent link: https://www.econbiz.de/10000539373
Saved in:
5
Better
marketing
for a better world : Winter
Marketing
Academic Conference 2017 : AMA educators proceedings volume 28 : Orlando, Florida, USA, 17-19 February 2017
Chandy, Rajesh K.
(
ed.
);
Inman, Jeffrey
(
ed.
); …
-
Winter Marketing Academic Conference <2017, Orlando, Fla.>
;
…
-
2017
Persistent link: https://www.econbiz.de/10011809219
Saved in:
6
Journal of Travel & Tourism
Marketing
special issue on social media : preface
Law, Rob
;
Xiang, Zheng
- In:
Journal of travel and tourism marketing
30
(
2013
)
1/2
,
pp. 1-2
Persistent link: https://www.econbiz.de/10009744659
Saved in:
7
Ethical
marketing
research in the digital age : how can academics and practitioners work together?
Clark, Lillian
- In:
Journal of direct, data and digital marketing practice …
15
(
2013/14
)
4
,
pp. 258-259
Persistent link: https://www.econbiz.de/10010385976
Saved in:
8
A world disrupted :
marketing
's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
9
Marketing
on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
10
Bridging gaps:
marketing
in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon
(
ed.
);
Epp, Amber M.
(
ed.
); …
-
AMA Summer Academic Conference: Bridging Gaps Marketing …
;
…
-
2020
Persistent link: https://www.econbiz.de/10012549257
Saved in:
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