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Use of social networking sites for B school marketing : an empirical analysis
Bhandari, Ravneet Singh - In: International journal of business and globalisation : IJBG 33 (2023) 3, pp. 344-361
Persistent link: https://www.econbiz.de/10014232785
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Analyzing the impact of culture on average time spent on social networking sites
Shneor, Rotem; Efrat, Kalanit - In: Journal of promotion management : JPM 20 (2014) 4, pp. 413-435
Persistent link: https://www.econbiz.de/10010489064
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Networking via LinkedIn : an examination of usage and career benefits
Davis, Joanna; Wolff, Hans-Georg; Forret, Monica L.; … - In: Journal of vocational behavior 118 (2020), pp. 1-15
Persistent link: https://www.econbiz.de/10012420787
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All about that tweet : student perceptions of professors' social media use in the classroom
Merle, Patrick; Freberg, Karen - In: Journal of research in interactive marketing : … 10 (2016) 2, pp. 124-136
Persistent link: https://www.econbiz.de/10011590138
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The many faces of social media in business and economics research : taking stock of the literature and looking into the future
Tumasjan, Andranik - In: Journal of economic surveys 38 (2024) 2, pp. 389-426
Persistent link: https://www.econbiz.de/10014516922
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Online social networks and trust
Sabatini, Fabio; Sarracino, Francesco - 2015
We explore how participation in social networking sites (SNS) such as Facebook and Twitter affects the most …
Persistent link: https://www.econbiz.de/10011527256
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Emotional and cognitive involvement of consumers with hotel brands on social networking sites
Nu, Su; Mariadoss, Babu John; Reynolds, Dennis - In: Journal of hospitality and tourism insights 2 (2019) 4, pp. 377-390
Persistent link: https://www.econbiz.de/10012131599
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The social network effect : the determinants of giving through social media
Saxton, Gregory D.; Wang, Lili - In: Nonprofit and voluntary sector quarterly 43 (2014) 5, pp. 850-868
Persistent link: https://www.econbiz.de/10010424962
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User-generated content? Get serious! : understanding the interactions between organisations and customers on social media
Moser, Christine; Eijkeren, Anouk van - In: International journal of business environment : IJBE 8 (2016) 3, pp. 284-306
Persistent link: https://www.econbiz.de/10012144802
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Reference group influence on user connections with social networking sites : a study of Facebook
Wei, Yujie; Murshed, Feisal - In: International journal of electronic marketing and … 10 (2019) 4, pp. 333-350
Persistent link: https://www.econbiz.de/10012168809