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fully familiar with using the internet marketing process; necessary steps for socializing the internet and E-Commerce were … that could be prioritized as a market leader, obtain ideas of they behaved in utilizing the internet and E-Commerce, and … acquire concept models through E-Commerce marketing. The method used was Comparative Descriptive, Experimental research, and …
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This paper examines business performance and crisis mitigation strategies among micro-, small-, and medium-sized enterprises (MSMEs) in Indonesia during the COVID-19 pandemic. We utilize a new primary data set based on administrative records, survey data, and follow-up interviews with merchants...
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This paper provides a broad overview of some of the issues that digital trade raises for ASEAN countries and its MSMEs, including new opportunities that digitalisation presents for ASEAN firms to increase trade. However, it shows that adoption of relatively simple digital tools, such as...
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