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KMU
Marketing
31,493
Marketingmanagement
17,179
Marketing management
16,588
Theorie
7,424
Standardisierung
7,347
Standardization
7,344
Theory
7,331
International
5,858
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5,824
Deutschland
5,754
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5,724
Germany
5,200
Software
5,193
Welt
5,124
World
5,043
Consumer behaviour
5,033
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4,828
USA
4,055
United States
3,796
Relationship marketing
2,866
Beziehungsmarketing
2,816
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2,731
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2,618
marketing
2,603
Brand management
2,592
Markenführung
2,559
Strategisches Management
2,391
Innovation
2,375
Multinationales Unternehmen
1,959
Transnational corporation
1,815
SME
1,810
Online-Marketing
1,808
Unternehmenserfolg
1,783
Internet marketing
1,773
EU-Staaten
1,752
Firm performance
1,728
EU countries
1,721
Management
1,714
Marktforschung
1,608
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226
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50
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50
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32
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1,375
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15
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1
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Carson, David
13
Bilgin, Mehmet Huseyin
12
Danis, Hakan
12
Gilmore, Audrey
11
Jones, Rosalind
10
Laukkanen, Tommi
10
Reijonen, Helen
9
O'Dwyer, Michele
8
Demir, Ender
7
Kraus, Sascha
7
Rowley, Jennifer
7
Heavin, Ciara
6
Kranzusch, Peter
6
Chaston, Ian
5
Didonet, Simone Regina
5
Gabrielsson, Mika
5
Gbadamosi, Ayantunji
5
Hills, Gerald E.
5
Hirvonen, Saku
5
Hultman, Claes M.
5
Hutchinson, Karise
5
Kay, Rosemarie
5
Knight, Gary A.
5
Kowalik, Izabela
5
Mayrhofer, Ulrike
5
Meyer, Jörn-Axel
5
Nakos, George
5
Nwankwo, Sonny
5
Spillan, John E.
5
Suprinovič, Olga
5
Thurasamy Ramayah
5
Adam, Frederic
4
Ahlert, Dieter
4
Behrens, Ursula
4
Calza, Elisa
4
Crick, Dave
4
Crick, James M.
4
Goedhuys, Micheline
4
Heinrich, Stephan
4
Joensuu-Salo, Sanna
4
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Eurasia Business and Economics Society
5
Fördergesellschaft Marketing an der Universität Augsburg
3
Institut der Deutschen Wirtschaft Köln Consult
3
Springer Fachmedien Wiesbaden
3
Thüringen / Landesregierung
3
United States / Congress / House / Select Committee on Small Business / Subcommittee on Activities of Regulatory Agencies
3
CAMPUS 02 - Fachhochschule der Wirtschaft / FH-Bachelorstudiengang Marketing & Sales
2
Deutsches Institut für Normung
2
Deutschland / Bundesministerium für Wirtschaft
2
Edward Elgar Publishing
2
Eurasia Business and Economics Society. / Conference
2
Europäische Kommission / Programme of Technical Assistance to the New Independent States
2
Fraunhofer-Institut für System- und Innovationsforschung
2
Haufe-Lexware GmbH & Co. KG
2
IGI Global
2
Institut für Marketing und Trendanalysen <Gutau>
2
Macquarie University / Department of Economics
2
Asia-Pacific Economic Cooperation
1
Augsburg-Münchener Marketingsymposium <20, 1994>
1
Bangladesh Small and Cottage Industries Corporation <Dhaka>
1
Bayern / Staatsministerium für Wirtschaft, Verkehr und Technologie
1
Bergische Universität Wuppertal / Lehr- und Forschungsgebiet Bauwirtschaft
1
Berlin-Brandenburger SAP-Forum <7, 2008, Brandenburg an der Havel>
1
Bildungswissenschaftliche Hochschule Flensburg
1
Campus Verlag
1
Centre of Applied Research in Management and Economics Conference <2022, Leiria>
1
Deutsch-Französische Unternehmertage <1, 1996, Rudolstadt>
1
Deutsch-Niederländisch-Österreichischer Unternehmerinnentag Neue Märkte und Qualitätsoffensive <1996, Gotha>
1
Deutsche Gesellschaft für Qualität / Arbeitsgruppe Corporate Social Responsibility
1
Deutscher Taschenbuch-Verlag <München>
1
EIM Onderzoek voor Bedrijf & Beleid
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Economisch Instituut voor het Midden- en Kleinbedrijf / Small Business Research and Consultancy
1
Eurasia Business and Economics Society / Conference <15., 2015, Lissabon>
1
Eurasia Business and Economics Society / Conference <23., 2017, Madrid>
1
Eurasia Business and Economics Society / Conference <24., 2018, Bangkok>
1
Eurasia Business and Economics Society / Conference <25., 2018, Berlin>
1
Eurasia Business and Economics Society / Conference <26., 2018, Prag>
1
Eurasia Business and Economics Society / Conference <27., 2019, Bali>
1
Eurasia Business and Economics Society / Conference <28., 2019, Coventry>
1
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Published in...
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Journal of business research : JBR
32
Journal of strategic marketing
23
Entrepreneurship marketing : principles and practice of SME marketing
18
Journal of small business and enterprise development
18
Industrial marketing management : the international journal for industrial and high-tech firms
17
International journal of entrepreneurship and small business
16
Journal of research in marketing and entrepreneurship
16
Journal of research in marketing and entrepreneurship : JRME
16
Marketing intelligence & planning
15
Cogent business & management
14
International business review : the official journal of the European International Business Academy
14
The journal of business & industrial marketing
14
European journal of marketing : EJM
13
International marketing review
13
Small business economics : an entrepreneurship journal
13
SpringerLink / Bücher
13
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
12
Europäische Hochschulschriften / 5
11
International entrepreneurship and management journal
11
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
11
International journal of business information systems : IJBIS
9
Journal of global marketing
9
Journal of small business strategy
9
Eurasian studies in business and economics
8
European journal of international management : EJIM
7
International journal of globalisation and small business : IJGSB
7
International small business journal : researching entrepreneurship
7
Journal of international entrepreneurship
7
Small enterprise research : SER ; the Journal of SEAANZ
7
Asia Pacific journal of marketing and logistics
6
Entrepreneurial business and economics review : EBER
6
International business and economics research journal
6
International journal of productivity and quality management : IJPQM
6
Journal of entrepreneurship in emerging economies
6
Journal of marketing management : MM
6
Management research review
6
Marketing in kleinen und mittleren Unternehmen
6
The journal of brand management : an international journal
6
The marketing review
6
Total quality management & business excellence
6
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Source
All
ECONIS (ZBW)
1,786
EconStor
5
OLC EcoSci
1
Showing
1
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1,792
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date (oldest first)
1
The long-term trajectory of
international
new ventures : a longitudinal study of
software
developers
Mello, Renato Cotta de
;
Rocha, Angela da
;
Silva, Jorge …
- In:
Journal of international entrepreneurship
17
(
2019
)
2
,
pp. 144-171
Persistent link: https://www.econbiz.de/10012225282
Saved in:
2
The internationalization of small firms : a strategic entrepreneurship perspective
Prashantham, Shameen
-
2007
Persistent link: https://www.econbiz.de/10003506744
Saved in:
3
Diagnosing the competitiveness of SMEs on
international
markets : conception and testing of an innovative
software
Maizza, Amedeo
;
Iaia, Lea
;
Cavallo, Federica
- In:
Innovative management perspectives on confronting …
,
(pp. 263-294)
.
2015
Persistent link: https://www.econbiz.de/10011560900
Saved in:
4
ISO 9001 Registration for Small and Medium-Sized
Software
Enterprises
Bailetti, Antonio J.
;
FitzGibbon, Chris
-
1995
, quality managers, and project leaders of small and medium-sized
software
development organizations. The book assists …
Persistent link: https://www.econbiz.de/10014488691
Saved in:
5
Leitfaden IT-
Marketing
für KMU : von den Grundlagen zur konkreten Erstellung Ihres Marketingplans
Kreuzer, Ernst
;
Stöcker-Schmaranz, Anne
-
2009
Persistent link: https://www.econbiz.de/10008651966
Saved in:
6
Entrepreneurial
marketing
strategies during the growth of
international
new ventures originating in small and open economies
Hallbäck, Johanna
;
Gabrielsson, Peter
- In:
International business review : the official journal of …
22
(
2013
)
6
,
pp. 1008-1020
Persistent link: https://www.econbiz.de/10009792940
Saved in:
7
Export performance of
international
new ventures in emerging market
Mohammad Falahat
;
Migin, Melissa W.
- In:
International journal of business and globalisation : IJBG
19
(
2017
)
1
,
pp. 111-125
Persistent link: https://www.econbiz.de/10011847642
Saved in:
8
How semantic Web technologies can support the mediation between supply and demand in the ICT market : the case of Customer Relationship Management
Goy, Anna
;
Magro, Diego
-
2012
Persistent link: https://www.econbiz.de/10009526180
Saved in:
9
Das strategische Zusammenspiel von Imitation und Innovation : empirische Analyse und Handlungsempfehlungen im Kontext der
Softwareindustrie
Stefanova, Elena
-
2017
Persistent link: https://www.econbiz.de/10011886845
Saved in:
10
The effects of entrepreneurial
marketing
on born global performance
Kocak, Akin
;
Abimbola, Temi
- In:
International marketing review
26
(
2009
)
4/5
,
pp. 439-452
Persistent link: https://www.econbiz.de/10009523110
Saved in:
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