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Konsumentenverhalten
Deutschland
456,416
Germany
239,488
Relationship marketing
26,466
Beziehungsmarketing
25,791
Theorie
24,914
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23,963
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17,002
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15,057
USA
13,511
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13,225
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12,911
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12,430
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11,552
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11,552
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11,231
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11,207
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10,756
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10,084
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9,589
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8,547
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8,238
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8,148
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7,992
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7,840
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7,736
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7,581
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7,126
KMU
7,109
SME
6,985
Wirkungsanalyse
6,849
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6,799
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6,716
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6,222
Customer satisfaction
6,213
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6,172
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5,871
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5,846
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Huber, Frank
56
Bauer, Hans H.
51
Han, Heesup
50
Hollebeek, Linda D.
34
Mattila, Anna S.
30
Wiedmann, Klaus-Peter
30
Loureiro, Sandra Maria Correia
27
Spiller, Achim
27
Verhoef, Peter C.
27
Herrmann, Andreas
25
Kumar, V.
24
Gerpott, Torsten J.
23
Walsh, Gianfranco
23
Prentice, Catherine
21
Swoboda, Bernhard
21
Gierl, Heribert
20
Rather, Raouf Ahmad
20
Gröppel-Klein, Andrea
19
Klaus, Philipp
19
Roosen, Jutta
19
Bang, Nguyen
18
Evanschitzky, Heiner
18
Sauer, Nicola E.
18
Schramm-Klein, Hanna
18
Ahn, Jiseon
17
Frondel, Manuel
17
Grewal, Dhruv
17
Usman, Osly
17
Wangenheim, Florian von
17
Wong, IpKin Anthony
17
Diller, Hermann
16
Foscht, Thomas
16
Herrmann, Roland
16
Hyun, Sunghyup Sean
16
Khan, Imran
16
Schmitz, Hendrik
16
So, Kevin Kam Fung
16
Vance, Colin
16
Blut, Markus
15
Gil Saura, Irene
15
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Springer Fachmedien Wiesbaden
31
Institut für Demoskopie Allensbach
18
Deutscher Dialogmarketing Verband
9
National Bureau of Economic Research
9
American Marketing Association
8
Axel-Springer-Verlag
8
Verlag Dr. Kovač
8
Friedrich-Schiller-Universität Jena
7
Gesellschaft für Konsum-, Markt- und Absatzforschung
7
Books on Demand GmbH <Norderstedt>
6
Axel Springer AG
5
Center of Market Oriented Product and Production Management
4
Nomos Verlagsgesellschaft
4
Tectum Verlag
4
Axel Springer AG / Marketing Anzeigen
3
Axel-Springer-Verlag / Marketing Anzeigen
3
Christian-Albrechts-Universität zu Kiel
3
Deutsches Institut für Altersvorsorge
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Deutschland / Bundeswehr / Universität Hamburg
3
Deutschland / Umweltbundesamt
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Fraunhofer-Institut für System- und Innovationsforschung
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Gesellschaft für Ökologische Kommunikation mbH
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Helmut-Schmidt-Universität
3
IGI Global
3
Institut für Sozial-Ökologische Forschung
3
Shaker Verlag
3
The Nielsen Company (Germany)
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
Wuppertal Institut für Klima, Umwelt, Energie
3
Zentrum für Empirische Forschung
3
Albert-Ludwigs-Universität Freiburg / Betriebswirtschaftliches Seminar
2
Christian-Albrechts-Universität zu Kiel / Institut für Ernährungswirtschaft und Verbrauchslehre
2
Edward Elgar Publishing
2
Eric Cuvillier <Firma>
2
Evangelische Akademie Tutzing
2
Fachhochschule Reutlingen / European School of Business
2
Fördergesellschaft Marketing an der Universität Augsburg
2
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
2
GfK-Marktforschung GmbH
2
Hans-Böckler-Stiftung / Arbeitsgruppe Klima, Umwelt, Zukunft
2
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Journal of retailing and consumer services
510
Journal of business research : JBR
411
International journal of hospitality management
194
SpringerLink / Bücher
132
The journal of services marketing
117
The journal of product & brand management
105
Journal of travel and tourism marketing
99
Psychology & marketing
93
The journal of brand management : an international journal
87
Tourism management : research, policies, practice
84
Asia Pacific journal of marketing and logistics
83
Journal of the Academy of Marketing Science
82
Cogent business & management
81
International journal of contemporary hospitality management
81
Journal of hospitality marketing & management
77
Journal of strategic marketing
71
Journal of retailing
70
Gabler Edition Wissenschaft
69
The service industries journal
68
International journal of consumer studies
62
The international review of retail, distribution and consumer research
62
Marketing intelligence & planning
61
Journal of service management
60
Industrial marketing management : the international journal for industrial and high-tech firms
59
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
59
European journal of marketing : EJM
57
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
55
Journal of marketing
54
International journal of retail & distribution management
53
International journal of internet marketing and advertising : IJIMA
52
Services marketing quarterly
52
International journal of electronic marketing and retailing : IJEMR
50
Journal of service research : JSR
50
Europäische Hochschulschriften / 5
49
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
48
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
46
International journal of retail and distribution management
45
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
45
Service business
43
The international journal of bank marketing : IJBM
43
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Source
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ECONIS (ZBW)
13,139
EconStor
137
RePEc
8
OLC EcoSci
6
USB Cologne (EcoSocSci)
4
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1
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date (oldest first)
1
Online group-buying of tourism products : effects of value and trust on site attachment, altruism, and loyalty
Kim, Myung-Ja
;
Chung, Namho
;
Lee, Choong-Ki
;
Preis, …
- In:
Journal of travel and tourism marketing
32
(
2015
)
7/8
,
pp. 935-952
Persistent link: https://www.econbiz.de/10011409814
Saved in:
2
Fostering customer loyalty across countries in hospitality and tourism : a meta-analysis of cultural values as moderators
Qi, Xiaoxiao
;
Shi, Da
;
Huang, Zixuan
;
Chang, Wen
- In:
International journal of contemporary hospitality management
35
(
2023
)
5
,
pp. 1602-1619
Persistent link: https://www.econbiz.de/10014280870
Saved in:
3
Trends im Konsumentenverhalten - Implikationen für Efficient Consumer Response
Meffert, Heribert
- In:
Prozessmanagement im vertikalen Marketing : efficient …
,
(pp. 151-157)
.
2000
Persistent link: https://www.econbiz.de/10001521199
Saved in:
4
Qualitätszeichen im Tourismus : Vermarktung und Wahrnehmung von Leistungen
Weiermair, Klaus
(
ed.
);
Abfalter, Dagmar
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002071330
Saved in:
5
Lifestyle segmentation of tourists seeking nature-based experiences : the role of cultural values and travel motives
Iversen, Nina M.
;
Hem, Leif E.
;
Mehmetoglu, Mehmet
- In:
Journal of travel and tourism marketing
33
(
2016
),
pp. 38-66
Persistent link: https://www.econbiz.de/10011485016
Saved in:
6
Futurecast applied to tourism
Moutinho, Luiz
;
Ballantyne, Ronnie
;
Rate, Shirley
- In:
Strategic management in tourism
,
(pp. 20-32)
.
2011
Persistent link: https://www.econbiz.de/10008936298
Saved in:
7
Do cultural and individual values influence sustainable tourism and pro-environmental behavior? : focusing on Chinese millennials
Davari, Dori
;
Nosrati, Saeid
;
Kim, Seongseop
- In:
Journal of travel and tourism marketing
41
(
2024
)
4
,
pp. 559-577
Persistent link: https://www.econbiz.de/10014513668
Saved in:
8
Beyond self-interest : how altruistic values and human emotions drive brand advocacy in hospitality consumers through corporate social responsibility
Ahmad, Naveed
;
Ahmad, Aqeel
;
Siddique, Irfan
- In:
Corporate social responsibility and environmental management
31
(
2024
)
3
,
pp. 2439-2453
Persistent link: https://www.econbiz.de/10014531403
Saved in:
9
The role of customer gratitude in relationship marketing : moderation and model validation
Mishra, Anubhav A.
- In:
Journal of strategic marketing
24
(
2016
)
6
,
pp. 529-549
Persistent link: https://www.econbiz.de/10011571026
Saved in:
10
The transformation of value and evolution of customer experience : an exploration of the typologies, facets and significance
Tandon, Anushree
;
Tripathi, Vibhuti
;
Gupta, Ashish
- In:
International journal of Indian culture and business …
8
(
2014
)
4
,
pp. 425-441
Persistent link: https://www.econbiz.de/10011282823
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