Narrow search
Showing 1 - 10 of 151
Cover Image
"Hast Du schon oder gehst Du noch?" - Zur Wechselbereitschaft zufriedener Bankkunden
Oehler, Andreas - 2003
Die Studie setzt sich zum Ziel, empirisch fundierte Aussagen zur Wechselbereitschaft und Abwanderungsgefahr aus scheinbar stabilen Haus- bzw. Hauptbankverbindungen zu treffen. Hierbei stehen die potentiellen Wechselgründe genauso im Blickpunkt wie die möglichen Gründe, einen Wechsel nicht zu...
Persistent link: https://www.econbiz.de/10010332638
Cover Image
A five-component customer commitment model : implications for repurchase intentions in goods and services industries
Keiningham, Timothy; Frennea, Carly M.; Aksoy, Lerzan; … - In: Journal of service research : JSR 18 (2015) 4, pp. 433-450
Persistent link: https://www.econbiz.de/10011392272
Cover Image
Customer commitment to luxury brands : antecedents and consequences
Shukla, Paurav; Banerjee, Madhumita; Singh, Jaywant - In: Journal of business research : JBR 69 (2016) 1, pp. 323-331
Persistent link: https://www.econbiz.de/10011417731
Cover Image
Evaluating loyalty constructs among hotel reward program members using eWOM
Berezan, Orie; Raab, Carola; Tanford, Sarah; Kim, Yen-Soon - In: Journal of hospitality & tourism research : JHTR ; the … 39 (2015) 2, pp. 198-224
Persistent link: https://www.econbiz.de/10011282979
Cover Image
Committing under the shadow of tomorrow : self-control and commitment to future virtuous behaviors
Ein-Gar, Danit - In: Journal of consumer psychology : JCP : the official … 25 (2015) 2, pp. 268-285
Persistent link: https://www.econbiz.de/10011374509
Cover Image
The consumer's perspective on evaluating products : service is the key
Oliver, Jason - In: The journal of services marketing 29 (2015) 3, pp. 200-210
Persistent link: https://www.econbiz.de/10011309000
Cover Image
Exploring the antecedents of hotel customer loyalty : a social identity perspective
Martínez García de Leaniz, Patricia; Rodríguez del … - In: Journal of hospitality marketing & management 24 (2015) 1/2, pp. 1-23
Persistent link: https://www.econbiz.de/10010526384
Cover Image
Repurchase loyalty for customer social co-creation e-marketplaces
Kang, Ju-Young M. - In: Journal of fashion marketing and management 18 (2014) 4, pp. 452-464
Persistent link: https://www.econbiz.de/10010530878
Cover Image
Factors affecting Internet banking success : a comparative investigation between Indonesia and South Korea
Susanto, Aries; Lee, Hwansoo; Zo, Hangjung; Ciganek, … - In: Journal of global information management : an official … 21 (2013) 2, pp. 72-95
Persistent link: https://www.econbiz.de/10009767279
Cover Image
A relationship marketing catalyst : the salience of reciprocity to sport organization ; sport consumer relationships
Magnusen, Marshall; Kim, Jun Woo; Kim, Yu Kyoum - In: European Sport management quarterly : ESMQ 12 (2012) 5, pp. 501-524
Persistent link: https://www.econbiz.de/10009691098