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Konsumentenverhalten
Consumer behaviour
13
USA
9
United States
9
Betriebliches Informationssystem
5
Business intelligence system
5
Information management
5
Informationsmanagement
5
Führungskräfte
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Messung
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Online-Handel
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Behinderte
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Comparison
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Disabled persons
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Management-Informationssystem
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Marktforschung
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Multinationales Unternehmen
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Perception
2
Promotional materials
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Transnational corporation
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English
13
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Childers, Terry L.
13
Viswanathan, Madhu
3
Cross, Samantha N. N.
2
Hardesty, David M.
2
Kaufman-Scarborough, Carol
2
Kidwell, Blair
2
Lin, Meng-Hsien
2
Peck, Joann
2
DelVecchio, Devon S.
1
Jae, Haeran
1
Laczniak, Russell N.
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Nagaraj, Sanjay
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American Marketing Association
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Winter Educators' Conference <1991, Orlando, Fla.>
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Office of Research working paper / University of Illinois at Urbana-Champaign, College of Commerce and Business Administration
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Handbook of consumer psychology
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business research : JBR
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Marketing theory and applications
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Research in consumer behavior
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Sensory marketing : research on the sensuality of products
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ECONIS (ZBW)
13
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1
The development and validation of a scale to measure consumers' preference for numerical information
Viswanathan, Madhu
;
Childers, Terry L.
-
1996
Persistent link: https://www.econbiz.de/10000957512
Saved in:
2
Representation of numerical and verbal product information in consumer memory
Childers, Terry L.
;
Viswanathan, Madhu
-
1996
Persistent link: https://www.econbiz.de/10000957514
Saved in:
3
Using magnitude estimation scaling in marketing research : an application to understand how consumers quantify product attributes
Viswanathan, Madhu
;
Childers, Terry L.
;
Nagaraj, Sanjay
-
1994
Persistent link: https://www.econbiz.de/10000959861
Saved in:
4
Effects of sensory factors on consumer behavior : if it tastes, smells, sounds, and feels like a duck, then it must be a ...
Peck, Joann
;
Childers, Terry L.
- In:
Handbook of consumer psychology
,
(pp. 193-219)
.
2008
Persistent link: https://www.econbiz.de/10003716173
Saved in:
5
Consumer emotional intelligence : conceptualization, measurement, and the prediction of consumer decision making
Kidwell, Blair
;
Hardesty, David M.
;
Childers, Terry L.
- In:
Journal of consumer research : JCR ; an …
35
(
2008/09
)
1
,
pp. 154-166
Persistent link: https://www.econbiz.de/10003754714
Saved in:
6
Emotional calibration effects on consumer choice
Kidwell, Blair
;
Hardesty, David M.
;
Childers, Terry L.
- In:
Journal of consumer research : JCR ; an …
35
(
2008/09
)
4
,
pp. 611-621
Persistent link: https://www.econbiz.de/10003806935
Saved in:
7
Expanding opportunities for online shoppers with disabilities
Childers, Terry L.
;
Kaufman-Scarborough, Carol
- In:
Journal of business research : JBR
62
(
2009
)
5
,
pp. 572-578
Persistent link: https://www.econbiz.de/10003846914
Saved in:
8
Informational and affective influences of haptics on product evaluation : is what I say how I feel?
Childers, Terry L.
;
Peck, Joann
- In:
Sensory marketing : research on the sensuality of products
,
(pp. 63-72)
.
2010
Persistent link: https://www.econbiz.de/10003933184
Saved in:
9
Understanding markets as online public places: insights from consumers with visual impairments
Kaufman-Scarborough, Carol
;
Childers, Terry L.
- In:
Journal of public policy & marketing : JPP & M ; an …
28
(
2009
)
1
,
pp. 16-28
Persistent link: https://www.econbiz.de/10003875129
Saved in:
10
Are low-literate and high-literate consumers different? : applying resource-matching theory to ad processing across literacy levels
Jae, Haeran
;
DelVecchio, Devon S.
;
Childers, Terry L.
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
3
,
pp. 312-323
Persistent link: https://www.econbiz.de/10009259702
Saved in:
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