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Konsumentenverhalten
Lieferantenmanagement
11
Supplier relationship management
11
Sweden
11
Relationship marketing
10
Schweden
10
Consumer behaviour
9
Business network
8
Theorie
8
Theory
8
Unternehmensnetzwerk
8
Beziehungsmarketing
7
Finland
7
KMU
7
SME
7
Unternehmenskooperation
7
Dienstleistung
6
Finnland
6
Inter-firm cooperation
6
B-to-B-Marketing
5
Business-to-business marketing
5
Globalisierung
5
Globalization
5
Services
5
Bundling strategy
4
Business start-up
4
Industrie
4
Innovation
4
Leistungsbündel
4
Manufacturing industries
4
Unternehmensgründung
4
Beziehungsmanagement
3
Business model
3
Decision
3
E-commerce
3
Electronic Commerce
3
Entscheidung
3
France
3
Geschäftsmodell
3
Impulse purchases
3
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Article
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English
9
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Holmlund, Maria
6
Hultén, Peter
3
Vanyushyn, Vladimir
3
Aspara, Jaakko
2
Ciuchita, Robert
2
Grant, David B.
2
Atwal, Glyn
1
Gummerus, Johanna Katariina
1
Hagman, Anne
1
Linhart, Eva Larissa
1
Ordenes, Francisco Villarroel
1
Polsa, Pia
1
Ravald, Annika
1
Sarantopoulos, Panagiotis
1
Sääksjärvi, Maria
1
Tanskanen, Nina
1
Van Vaerenbergh, Yves
1
Zaki, Mohamed
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Industrial marketing management : the international journal for industrial and high-tech firms
2
The journal of consumer marketing
2
Journal of business research : JBR
1
Journal of euromarketing
1
Journal of fashion marketing and management
1
Journal of service management
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
9
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1
Promotion and shoppers' impluse purchases : the example of clothes
Hultén, Peter
;
Vanyushyn, Vladimir
- In:
The journal of consumer marketing
31
(
2014
)
2
,
pp. 94-102
Persistent link: https://www.econbiz.de/10010373839
Saved in:
2
Impulse purchases of groceries in France and Sweden
Hultén, Peter
;
Vanyushyn, Vladimir
- In:
The journal of consumer marketing
28
(
2011
)
5
,
pp. 376-384
Persistent link: https://www.econbiz.de/10009272075
Saved in:
3
Impulse buying behavior in France and Sweden : an evaluation of how promotional tactics impact consumer behavior
Hultén, Peter
;
Vanyushyn, Vladimir
;
Atwal, Glyn
- In:
Journal of euromarketing
19
(
2010
)
2/3
,
pp. 159-174
Persistent link: https://www.econbiz.de/10009384432
Saved in:
4
Consumer knowledge of functional foods
Sääksjärvi, Maria
;
Holmlund, Maria
;
Tanskanen, Nina
- In:
The international review of retail, distribution and …
19
(
2009
)
2
,
pp. 135-156
Persistent link: https://www.econbiz.de/10003873210
Saved in:
5
An exploration of how mature women buy clothing : empirical insights and a model
Holmlund, Maria
;
Hagman, Anne
;
Polsa, Pia
- In:
Journal of fashion marketing and management
15
(
2011
)
1
,
pp. 108-122
Persistent link: https://www.econbiz.de/10008990984
Saved in:
6
Consumer involvement in supply networks : a cubic typology of C2B2C and C2B2B business models
Aspara, Jaakko
;
Grant, David B.
;
Holmlund, Maria
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 356-369
Persistent link: https://www.econbiz.de/10012501980
Saved in:
7
Customer experience management in the age of big data analytics : a strategic framework
Holmlund, Maria
;
Van Vaerenbergh, Yves
;
Ciuchita, Robert
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 356-365
Persistent link: https://www.econbiz.de/10012257620
Saved in:
8
Editorial: blurring boundaries between B2B actors and consumers in supply networks of contemporary business models
Aspara, Jaakko
;
Grant, David B.
;
Holmlund, Maria
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 76-77
Persistent link: https://www.econbiz.de/10012490941
Saved in:
9
Programmatic advertising in online retailing : consumer perceptions and future avenues
Ciuchita, Robert
;
Gummerus, Johanna Katariina
; …
- In:
Journal of service management
34
(
2023
)
2
,
pp. 231-255
Persistent link: https://www.econbiz.de/10014337950
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