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Perceived service innovativeness, consumer trait innovativeness and patronage intention
Zolfagharian, Mohammad Ali; Paswan, Audhesh - In: Journal of retailing and consumer services 16 (2009) 2, pp. 155-162
Persistent link: https://www.econbiz.de/10003837518
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Consumer perceptions of service innovativeness and personal control
Zolfagharian, Mohammad Ali; Paswan, Audhesh - In: Services marketing quarterly 31 (2010) 1, pp. 89-105
Persistent link: https://www.econbiz.de/10003953055
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Consumer initial acceptance and continued use of recommendation agents : literature review and proposed conceptual framework
Sheng, Xiaojing; Li, Jianzhi; Zolfagharian, Mohammad Ali - In: International journal of electronic marketing and … 6 (2014) 2, pp. 112-127
Persistent link: https://www.econbiz.de/10011347647
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Personal level antecedents of eWOM and purchase intention, on social networking sites
Alhidari, Abdullah; Iyer, Pramod; Paswan, Audhesh - In: Journal of customer behaviour 14 (2015) 2, pp. 107-125
Persistent link: https://www.econbiz.de/10011411096
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Market orientation, positioning strategy and brand performance
Iyer, Pramod; Davari, Arezoo; Zolfagharian, Mohammadali; … - In: Industrial marketing management : the international … 81 (2019), pp. 16-29
Persistent link: https://www.econbiz.de/10012107673
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Attitudinal determinants of environmentally sustainable behavior
Paswan, Audhesh; Guzman, Francisco; Lewin, Jeffrey E. - In: The journal of consumer marketing 34 (2017) 5, pp. 414-426
Persistent link: https://www.econbiz.de/10011782931
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Allocation of salespeople's resources for generating new sales opportunities across four types of customers
Nguyen, Thuy D.; Paswan, Audhesh; Dubinsky, Alan J. - In: Industrial marketing management : the international … 68 (2018), pp. 114-131
Persistent link: https://www.econbiz.de/10011822140
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Consumers' legitimate and opportunistic product return behaviors in online shopping
Pei, Zhi; Paswan, Audhesh - In: Journal of electronic commerce research : JECR 19 (2018) 4, pp. 301-319
Persistent link: https://www.econbiz.de/10011956503
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Getting past the trash bin : attribution about envelope message, envelope characteristics, and intention to open direct mail
Amos, Clinton; Paswan, Audhesh - In: Journal of marketing communications 15 (2009) 4, pp. 247-265
Persistent link: https://www.econbiz.de/10003897663
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Country branding through Olympic Games
Sun, Qin; Paswan, Audhesh - In: The journal of brand management : an international journal 19 (2011/12) 8, pp. 641-654
Persistent link: https://www.econbiz.de/10009576049