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Young consumers : insight and ideas for responsible marketers
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Consumer brand relationships : meaning, measuring, managing
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ECONIS (ZBW)
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Role of brands when children share snacks
Hémar-Nicolas, Valérie
;
Gollety, Mathilde
;
Damay, Coralie
- In:
Consumer brand relationships : meaning, measuring, managing
,
(pp. 123-145)
.
2015
Persistent link: https://www.econbiz.de/10011279720
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2
The dilemma of flavor and color in the choice of packaging by children
Gollety, Mathilde
;
Guichard, Nathalie
- In:
Young consumers : insight and ideas for responsible …
12
(
2011
)
1
,
pp. 82-90
Persistent link: https://www.econbiz.de/10009011423
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3
"What brand do you eat?" : the influence of food brands within children’s peer groups
Hemar-Nicolas, Valérie
;
Gollety, Mathilde
;
Damay, Coralie
- In:
Young consumers : insight and ideas for responsible …
16
(
2015
)
3
,
pp. 316-331
Persistent link: https://www.econbiz.de/10011443559
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