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Increasing business-to-business buyer word-of-mouth and share-of-purchase

Anaza, Nwamaka A.; Rutherford, Brian A. - In: The journal of business & industrial marketing 29 (2014) 5, pp. 427-437

Persistent link: https://www.econbiz.de/10010393896

Does the hierarchical position of the buyer make a difference? : the influence of perceived adaptive selling on customer satisfaction and loyalty in a business-to-business context

Román, Sergio; Martín, Pedro Juan - In: The journal of business & industrial marketing 29 (2014) 5, pp. 364-373

Persistent link: https://www.econbiz.de/10010393925

Antecedents and consequences of the quality of e-customer-to-customer interactions in B2B communities

Bruhn, Manfred; Schnebelen, Stefanie; Schäfer, Daniela B. - In: Industrial marketing management : the international … 43 (2014) 1, pp. 164-176

Persistent link: https://www.econbiz.de/10010359357

The effects of goods-related and service-related B2B brand images on customer loyalty

Cassia, Fabio; Cobelli, Nicola; Ugolini, Marta - In: The journal of business & industrial marketing 32 (2017) 5, pp. 722-732

Persistent link: https://www.econbiz.de/10011694208

The relationship between satisfaction and loyalty : a mediator analysis

Picón, Araceli; Castro, Ignacio; Roldán, José L. - In: Journal of business research : JBR 67 (2014) 5, pp. 746-751

Persistent link: https://www.econbiz.de/10010363348

Investigating the relationship between experience, well-being, and loyalty : a study of wellness tourists

Ramjit Singh; Manhas, Parikshat Singh; Mir, Mudasir Ahmad; … - In: Administrative Sciences : open access journal 12 (2022) 3, pp. 1-20

emotions, experience, and life Satisfaction lead to loyalty. Furthermore, the present study tested the mediating role of … tourist experience, as well as loyalty in the context of wellness and spa tourism. The exploratory-descriptive design was …, autonomy, and experience positively impact positive emotions and life satisfaction. Besides, it also supported that positive …

Persistent link: https://www.econbiz.de/10013395870

An examination of the relationship between co-creation and well-being : an application in the case of tourism

Dekhili, Sihem; Hallem, Yousra - In: Journal of travel and tourism marketing 37 (2020) 1, pp. 33-47

Persistent link: https://www.econbiz.de/10012289256

The combined effect of product returns experience and switching costs on B2B customer re-purchase intent

Russo, Ivan; Confente, Ilenia; Gligor, David M.; … - In: The journal of business & industrial marketing 32 (2017) 5, pp. 664-676

Persistent link: https://www.econbiz.de/10011692481

Cultural influences on B2B service quality-satisfaction-loyalty

Lee, Myungho; Kang, Mincheol; Kang, Ju Young - In: The service industries journal 39 (2019) 3/4, pp. 229-249

Persistent link: https://www.econbiz.de/10012203278

Factors affecting customer satisfaction in the customer journey in B2B and B2C e-commerce environment

Gevers, Noortje; Millemann, Jan Andre; Schnellbaecher, … - In: International journal of technology marketing : IJTMkt 18 (2024) 3, pp. 241-268

Persistent link: https://www.econbiz.de/10015062503

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