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The influence of technology payment adoption in satisfaction : a study with restaurant consumers
Furtado, Nilton Gomes; Furtado, Julia Vasconcelos; … - In: International journal of business excellence : IJBEX 21 (2020) 2, pp. 209-230
Persistent link: https://www.econbiz.de/10012225352
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A different perspective on consumer engagement : exploring the experience of using health apps to support healthier food purchasing
Flaherty, Sarah Jane; McCarthy, Mary; Collins, Alan M.; … - In: Journal of marketing management : JMM ; journal of the … 35 (2019) 3/4, pp. 310-337
Persistent link: https://www.econbiz.de/10012178444
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Mobile Marketing 2.0 : state of the art and research agenda
Narang, Unnati; Shankar, Venkatesh - In: Marketing in a digital world, (pp. 97-119). 2019
Persistent link: https://www.econbiz.de/10012123421
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Understanding the consumer acceptance of mobile shopping : the role of consumer shopping orientations and mobile shopping touchpoints
Groß, Michael; Sohn, Stefanie - In: The international review of retail, distribution and … 31 (2021) 1, pp. 36-58
Persistent link: https://www.econbiz.de/10012425332
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Mobile applications (apps) as service provider actors
Orsingher, Chiara; McColl-Kennedy, Janet R.; Zaki, Mohamed - In: International journal of consumer studies 48 (2024) 2, pp. 1-13
Persistent link: https://www.econbiz.de/10014531551
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PC vs App vs Mweb : price discounts' effect on customer purchases across digital channels in China
Liu, Huan; Zheng, Shuman; Li, Dongjin - In: Nankai business review international 15 (2024) 3, pp. 377-389
Persistent link: https://www.econbiz.de/10015065344