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Negotiating identity reconstruction through consumption : an analysis of the experiences of consumers with acquired sensory impairments

Beudaert, Anthony; Özçaglar-Toulouse, Nil; Türe, Meltem - 2015

Persistent link: https://www.econbiz.de/10011657621

Consumer culture theory

Özçaglar-Toulouse, Nil (ed.); Rinallo, Russell (ed.); … - 2017

Persistent link: https://www.econbiz.de/10011586593

Editorial: Introduction to the special issue on transformative consumer research : taking the TCR movement global

Özçaglar-Toulouse, Nil; Burroughs, James E. - In: Journal of marketing management : MM 30 (2014) 17/18, pp. 1723-1727

Persistent link: https://www.econbiz.de/10010466407

Ethical qualities in consumption : towards a theory of care

Shaw, Deirdre; McMaster, Robert; Longo, Cristina; … - In: Marketing theory 17 (2017) 4, pp. 415-433

Persistent link: https://www.econbiz.de/10011825025

Marketing management : a cultural perspective

Peñaloza, Lisa (ed.); Özçaglar-Toulouse, Nil (ed.); … - 2012

"Culture pervades consumption and marketing in ways that many marketing managers fail to appreciate. This book provides a comprehensive introduction to marketing management through an interpretive cultural lens. In bringing culture to the fore, this edited textbook brings into consideration the...