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Are sport consumers unique? :...
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Konsumentenverhalten
Consumer behaviour
32
Professional sports
24
Profisport
24
Sportmarketing
21
Sports marketing
21
Sport
18
Football
17
Sports
17
Fußball
16
Sport organization
15
Sportorganisation
15
Australia
14
Beziehungsmarketing
13
Relationship marketing
13
Australien
11
Sport management
10
Sportmanagement
9
Corporate social responsibility
6
Corporate Social Responsibility
5
Customer satisfaction
5
Innovation
5
Management
5
Marketing
5
Sport event
5
Sportveranstaltung
5
Arbeitsgruppe
4
Großbritannien
4
Kundenzufriedenheit
4
Team
4
United Kingdom
4
Brand management
3
Commitment
3
Dienstleistungsqualität
3
Fans
3
Fernsehen
3
Forecasting model
3
Globalisierung
3
Globalization
3
Internet
3
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Undetermined
18
Free
2
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Article
26
Book / Working Paper
3
Type of publication (narrower categories)
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Article in journal
26
Aufsatz in Zeitschrift
26
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
Language
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English
29
Author
All
McDonald, Heath
26
Funk, Daniel C.
9
Leckie, Civilai
7
Karg, Adam
6
Doyle, Jason P.
5
Karg, Adam J.
4
Lock, Daniel
3
Alexandris, Kostas
2
Bush, Stephen
2
Chance, Zoë
2
Donnelly, Grant E.
2
Filo, Kevin
2
Kunkel, Thilo
2
Lamberton, Cait
2
Norton, Michael I.
2
Rayne, Daniel
2
Adair, Daryl
1
Baker, Bradley J.
1
Biscaia, Rui
1
Conduit, Jodie
1
Du, James
1
Dunn, Steven
1
Ewing, Michael
1
Frawley, Stephen
1
Fujak, Hunter
1
Inoue, Yuhei
1
Lee, Mi Ae
1
MacQuilken, Lisa
1
Nguyen, Jeremy
1
Nyadzayo, Munyaradzi W.
1
Pervan, Simon
1
Robertson, Nichola
1
Schoenberg, Geoff
1
Schreyer, Dominik
1
Sharp, Byron
1
Sherry, Emma
1
Tamaddoni, Ali
1
Vocino, Andrea
1
Yoshida, Masayuki
1
Zubcevic-Basic, Nives
1
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Journal of sport management : the official journal of the North American Society of Sport Management
8
Sport management review
6
European Sport management quarterly : ESMQ
4
Journal of business research : JBR
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing research
1
Journal of service management
1
Marketing intelligence & planning
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
The journal of services marketing
1
Working papers / Harvard Business School, Division of Research
1
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ECONIS (ZBW)
29
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1
The factors influencing churn rates among season ticket holders : an empirical analysis
McDonald, Heath
- In:
Journal of sport management : the official journal of …
24
(
2010
)
6
,
pp. 676-701
Persistent link: https://www.econbiz.de/10008825838
Saved in:
2
Evaluating sport club board performance : a customer perspective
McDonald, Heath
;
Sherry, Emma
- In:
Journal of sport management : the official journal of …
24
(
2010
)
5
,
pp. 524-543
Persistent link: https://www.econbiz.de/10008737664
Saved in:
3
The immediate impact of coach succession events on season ticket holder attitudes
Karg, Adam
;
McDonald, Heath
;
Schoenberg, Geoff
- In:
Sport marketing quarterly : preferred journal of the …
24
(
2015
)
1
,
pp. 30-42
Persistent link: https://www.econbiz.de/10010515318
Saved in:
4
Exploring sport brand double jeopardy : the link between team market share and attitudinal loyalty
Doyle, Jason P.
;
Filo, Kevin
;
McDonald, Heath
;
Funk, …
- In:
Sport management review
16
(
2013
)
3
,
pp. 285-297
Persistent link: https://www.econbiz.de/10009787479
Saved in:
5
Examining the longitudinal structure, stability, and dimensional interrelationships of team identification
Lock, Daniel
;
Funk, Daniel C.
;
Doyle, Jason P.
; …
- In:
Journal of sport management : the official journal of …
28
(
2014
)
2
,
pp. 119-135
Persistent link: https://www.econbiz.de/10010371651
Saved in:
6
Examining customer evaluations across different self-service technologies
Robertson, Nichola
;
McDonald, Heath
;
Leckie, Civilai
; …
- In:
The journal of services marketing
30
(
2016
)
1
,
pp. 88-102
Persistent link: https://www.econbiz.de/10011445689
Saved in:
7
The development and change of brand associations and their influence on team loyalty over time
Kunkel, Thilo
;
Doyle, Jason P.
;
Funk, Daniel C.
;
Du, James
- In:
Journal of sport management : the official journal of …
30
(
2016
)
2
,
pp. 117-134
Persistent link: https://www.econbiz.de/10011489217
Saved in:
8
The uniqueness of sport : testing against marketing's empirical laws
Baker, Bradley J.
;
McDonald, Heath
;
Funk, Daniel C.
- In:
Sport management review
19
(
2016
)
4
,
pp. 378-390
Persistent link: https://www.econbiz.de/10011566663
Saved in:
9
Managing co-creation in professional sports : the antecedents and consequences of ritualized spectator behavior
McDonald, Heath
;
Karg, Adam J.
- In:
Sport management review
17
(
2014
)
3
,
pp. 292-309
Persistent link: https://www.econbiz.de/10010401077
Saved in:
10
Predicting which season ticket holders will renew oand which will not
McDonald, Heath
;
Karg, Adam J.
;
Leckie, Civilai
- In:
European Sport management quarterly : ESMQ
14
(
2014
)
5
,
pp. 503-520
Persistent link: https://www.econbiz.de/10010482285
Saved in:
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