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Consumer eco-innovation adoption : assessing attitudinal factors and perceived product characteristics
Jansson, Johan - In: Business strategy and the environment 20 (2011) 3, pp. 192-210
Persistent link: https://www.econbiz.de/10008988894
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Exploring consumer adoption of a high involvement eco-innovation using value-belief-norm theory
Jansson, Johan; Marell, Agneta; Nordlund, Annika - In: Journal of consumer behaviour : an international … 10 (2011) 1, pp. 51-60
Persistent link: https://www.econbiz.de/10008908947
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Green consumer behavior: determinants of curtailment and eco-innovation adoption
Jansson, Johan; Marell, Agneta; Nordlund, Annika - In: The journal of consumer marketing 27 (2010) 4, pp. 358-370
Persistent link: https://www.econbiz.de/10008651284
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Cause I'll feel good! : an investigation into the effects of anticipated emotions and personal moral norms on consumer pro-environmental behavior
Rezvani, Zeinab; Jansson, Johan; Bengtsson, Maria - In: Journal of promotion management : JPM 23 (2017) 1, pp. 163-183
Persistent link: https://www.econbiz.de/10011729502
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Being innovative, fun, and green? : hedonic and environmental motivations in the use of green innovations
Flores, Phil Justice; Jansson, Johan - In: Journal of marketing management : JMM ; journal of the … 38 (2022) 17/18, pp. 1907-1936
Persistent link: https://www.econbiz.de/10014234263
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SPICe: Determinants of consumer green innovation adoption across domains : a systematic review of marketing journals and suggestions for a research agenda
Flores, Phil Justice; Jansson, Johan - In: International journal of consumer studies 46 (2022) 5, pp. 1761-1784
Persistent link: https://www.econbiz.de/10013411965
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Engaging consumers through artificially intelligent technologies : systematic review, conceptual model, and further research
Hollebeek, Linda D.; Menidjel, Choukri; Sarstedt, Marko; … - In: Psychology & marketing 41 (2024) 4, pp. 880-898
Persistent link: https://www.econbiz.de/10014519048
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Online content creators' and viewers' interdependent journeys
Hollebeek, Linda D.; Anselmsson, Johan; … - In: Services marketing quarterly 45 (2024) 3, pp. 296-318
Persistent link: https://www.econbiz.de/10015049447