Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Advertising, incentives, and t...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Consumer behaviour
6
Decision
3
Entscheidung
3
Theorie
3
Theory
3
Brand reputation
2
Brand value
2
Business ethics
2
Corporate social responsibility
2
Institutional CSR
2
Interbrand
2
Satisfaction
2
Signalling
2
Status
2
Strategic CSR
2
USA
2
United States
2
Unternehmensethik
2
Advertising
1
Advertising effects
1
Age group
1
Age identity
1
Aging population
1
Alternde Bevölkerung
1
Altersgruppe
1
Attention transfer
1
B-to-B-Marketing
1
Banking
1
Begrenzte Rationalität
1
Benutzerschnittstelle
1
Betriebliche Wertschöpfung
1
Betriebswirtschaftsstudium
1
Beziehungsmarketing
1
Bounded rationality
1
Brand
1
Brand image
1
Brand loyalty
1
Brand management
1
Bundling strategy
1
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
6
Type of publication (narrower categories)
All
Article in journal
6
Aufsatz in Zeitschrift
6
Language
All
English
6
Author
All
Brannon, Daniel C.
3
Miller, Chadwick J.
3
Baird, Aaron
1
Brannon, Daniel
1
Giunipero, Larry C.
1
Hochstein, Bryan
1
Jung, Hyeyoon
1
Nagel, Duane M.
1
Radon, Anita
1
Raghunathan, T. S.
1
Reardon, James
1
Salas, Jim
1
Samper, Adriana
1
Sinha, Rajiv K.
1
more ...
less ...
Published in...
All
Health marketing quarterly
1
Information systems research : ISR
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of retailing and consumer services
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Pursuing premium : comparing pre-owned versus new durable markets
Miller, Chadwick J.
;
Brannon, Daniel C.
- In:
The journal of product & brand management
31
(
2022
)
1
,
pp. 1-15
Persistent link: https://www.econbiz.de/10012798125
Saved in:
2
Purchaser perceptions of early phase supplier relationships : the role of similarity and likeability
Nagel, Duane M.
;
Giunipero, Larry C.
;
Jung, Hyeyoon
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 174-186
Persistent link: https://www.econbiz.de/10012494450
Saved in:
3
Maybe I just got (un)lucky : one-on-one conversations and the malleability of post-consumption product and service evaluations
Brannon, Daniel C.
;
Samper, Adriana
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
4
,
pp. 810-832
Persistent link: https://www.econbiz.de/10011951064
Saved in:
4
Ketchup with your fries? : utilizing complementary product displays to transfer attention to a focal product
Radon, Anita
;
Brannon, Daniel C.
;
Reardon, James
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012431662
Saved in:
5
Product line extension in consumer software markets in the presence of free alternatives
Baird, Aaron
;
Miller, Chadwick J.
;
Raghunathan, T. S.
; …
- In:
Information systems research : ISR
27
(
2016
)
2
,
pp. 282-301
Persistent link: https://www.econbiz.de/10011508093
Saved in:
6
What's my age again? : the influence of subjective age on consumer health-related attitudes
Brannon, Daniel
;
Miller, Chadwick J.
- In:
Health marketing quarterly
36
(
2019
)
3
,
pp. 254-270
Persistent link: https://www.econbiz.de/10012200144
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
