Narrow search
Showing 1 - 10 of 10,502
Cover Image
Can Online Decision Aids Support Non-Cognitive Web Shopping Approaches?
Vachon, Francine - 2011
This article investigates two research questions concerning web shopping tools. The first asks how online decision aids can support a consumer’s non-cognitive decision processes. The second asks how these tools support non-cognitive online shopping for products of different categories. To...
Persistent link: https://www.econbiz.de/10014042505
Cover Image
Online trust and the importance of interaction
Papadopoulou, Panagiota; Kanellis, Panagiotis - In: International journal of technology marketing : IJTMkt 13 (2018) 1, pp. 21-50
Persistent link: https://www.econbiz.de/10012056240
Cover Image
An experimental based investigation into the effects of website interactivity on customer behavior in on-line purchase context
Islam, Hafizul; Jebarajakirthy, Charles; Shankar, Amit - In: Journal of strategic marketing 29 (2021) 2, pp. 117-140
Persistent link: https://www.econbiz.de/10012484043
Cover Image
Creating effective online customer experiences
Bleier, Alexander; Harmeling, Colleen M.; Palmatier, … - In: Journal of marketing 83 (2019) 2, pp. 98-119
Persistent link: https://www.econbiz.de/10012175912
Cover Image
Trust and the online conversation : the case of online reviews
Mangold, W. Glynn; Babakus, Emin; Smith, Katherine Taken - In: International journal of internet marketing and … 8 (2013) 2, pp. 143-160
Persistent link: https://www.econbiz.de/10010394710
Cover Image
Exploratory tendencies in consumer behaviour in online buying across gen X, gen Y and baby boomers
Chakraborty, Tanusree; Balakrishnan, Janarthanan - In: International journal of value chain management : IJVCM 8 (2017) 2, pp. 135-150
Persistent link: https://www.econbiz.de/10011874863
Cover Image
Understanding online donor behavior : the role of donor characteristics, perceptions of the internet, website and program, and influence from social networks
Shier, Micheal L.; Handy, Femida - In: International journal of nonprofit & voluntary sector … 17 (2012) 3, pp. 219-230
Persistent link: https://www.econbiz.de/10009778679
Cover Image
Key factors influencing the online buying decision when purchasing products in specific product categories
Rudansky-Kloppers, Sharon - In: African journal of science, technology, innovation & … 9 (2017) 1, pp. 43-54
Persistent link: https://www.econbiz.de/10011755899
Cover Image
To click or to buy over the counter drugs : exploring the behaviour of Slovenian customers
Roblek, Vasja; Pejić Bach, Mirjana; Meško, Maja; … - In: International journal of electronic marketing and … 9 (2018) 2, pp. 145-166
Persistent link: https://www.econbiz.de/10011849129
Cover Image
Stuck online : when online engagement gets in the way of offline sales
Bar-Gill, Sagit; Reichman, Shachar - In: MIS quarterly 45 (2021) 2, pp. 755-788
Persistent link: https://www.econbiz.de/10012631381