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Consumer social responsibility : is it a new barrier for international marketers?
Ma, Jieqiong; Yang, Jie; Kaliny, Morris; Roy, Douglas - In: International journal of business environment : IJBE 7 (2015) 3, pp. 242-261
Persistent link: https://www.econbiz.de/10011534316
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The effect of religious commitment and global identity on purchase intention of luxury fashion products : a cross-cultural study
Ma, Jieqiong; Hong, JungHwa; Yoo, Boonghee; Yang, Jie - In: Journal of business research : JBR 137 (2021), pp. 244-254
Persistent link: https://www.econbiz.de/10012665711
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The moderating role of personal cultural values on consumer ethnocentrism in developing countries : the case of Brazil and Russia
Ma, Jieqiong; Yang, Jie; Yoo, Boonghee - In: Journal of business research : JBR 108 (2020), pp. 375-389
Persistent link: https://www.econbiz.de/10012175402
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The ultimate escape : escapism, sports fan passion and procrastination across two cultures
Astakhova, Marina; Leonard, Ethan B.; Doty, D. Harold; … - In: Journal of consumer marketing 39 (2022) 3, pp. 278-293
Persistent link: https://www.econbiz.de/10013398148
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Sharing consumers' brand storytelling : influence of consumers' storytelling on brand attitude via emotions and cognitions
Hong, JungHwa; Yang, Jie; Wooldridge, Barbara Ross; … - In: The journal of product & brand management 31 (2022) 2, pp. 265-278
Persistent link: https://www.econbiz.de/10013164318
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The impact of web site quality on flow-related online shopping behaviors in C2C e-marketplaces : a cross-national study
Fan, Qingji; Lee, Jeoung Yul; Kim, Joong In - In: Managing service quality : MSQ ; an international journal 23 (2013) 5, pp. 364-387
Persistent link: https://www.econbiz.de/10009792550
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How do economic, cultural, and global-connectedness distances moderate the effect of customers' experiences on their intention to revisit non-indigenous restaurants? : evidence fro...
Lee, Seung Yong; Lee, Jeoung Yul; Kim, Renee Boyoung - In: Asia Pacific business review 22 (2016) 2, pp. 262-288
Persistent link: https://www.econbiz.de/10011537708
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Transformative value co-creation with older customers in e-services : exploring the influence of customer participation on appreciation of digital affordances and well-being
Zhang, Yu; Su, Jiafu; Guo, Honggui; Lee, Jeoung Yul; … - In: Journal of retailing and consumer services 67 (2022), pp. 1-13
Persistent link: https://www.econbiz.de/10013364473
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The antecedents and consequences of green purchasing : an empirical investigation
Yang, Jie; Wang, Yuan; Gu, Qiannong; Xie, Hongming - In: Benchmarking : an international journal 29 (2022) 1, pp. 1-21
Persistent link: https://www.econbiz.de/10012990487
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Household consumption decisions : will expanding sports betting impact health?
Humphreys, Brad R.; Ruseski, Jane E.; Yang, Jie - In: Review of Economics of the Household 18 (2020) 4, pp. 1079-1100
Persistent link: https://www.econbiz.de/10012392444