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Implicit and explicit loyalty : the role of satisfaction, trust and brand image in mobile telecommunication industry
Yeboah-Asiamah, Eric; Nimako, Simon Gyasi; Quaye, Daniel M. - In: International journal of business and emerging markets … 8 (2016) 1, pp. 94-115
Persistent link: https://www.econbiz.de/10011565211
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The influence factors of brand loyalty : mobile phone industry
Khundyz, Zyeinyelkhaan - In: Inventi impact: retailing & consumer services (2018) 4, pp. 224-233
Persistent link: https://www.econbiz.de/10012130322
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The mediation role of brand trust and satisfaction between brand image and loyalty
Gelaidan, Hamid Mahmood; Mabkhot, Hashed Ahmad; … - In: Journal for global business advancement : JGBA 14 (2021) 6, pp. 845-862
Persistent link: https://www.econbiz.de/10013353220
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Effects of brand experience, trust and satisfaction on building brand loyalty in Nepalese commercial
Shrestha, Suvam - In: Nepalese journal of economics : a publication of … 7 (2022) 1, pp. 71-83
Persistent link: https://www.econbiz.de/10014294147
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Examining the role of wine brand love on brand loyalty : a multi-country comparison
Drennan, Judy; Bianchi, Constanza; Cacho-Elizondo, Silvia; … - In: International journal of hospitality management 49 (2015), pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
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Towards green trust : the influences of green perceived quality, green perceived risk, and green satisfaction
Chen, Yu-Shan; Chang, Ching-Hsun - In: Management decision : MD 51 (2013) 1, pp. 63-82
Purpose: This study aims to combine the literature on green marketing and relationship marketing into a new managerial framework of green trust. In addition, this study seeks to elaborate the relationships among green perceived quality, green perceived risk, green satisfaction, and green trust....
Persistent link: https://www.econbiz.de/10009725652
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Antecedents and consequences of the quality of e-customer-to-customer interactions in B2B communities
Bruhn, Manfred; Schnebelen, Stefanie; Schäfer, Daniela B. - In: Industrial marketing management : the international … 43 (2014) 1, pp. 164-176
Persistent link: https://www.econbiz.de/10010359357
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The influence of brand experience on brand satisfaction, trust and attachment in South Africa
Chinomona, Richard - In: International business and economics research journal 12 (2013) 10, pp. 1303-1315
Persistent link: https://www.econbiz.de/10010200661
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Sources of retailer personality : private brand perceptions
Lombart, Cindy; Louis, Didier - In: Journal of retailing and consumer services 28 (2016), pp. 117-125
Persistent link: https://www.econbiz.de/10011434111
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Brand evaluation, satisfaction and trust as predictors of brand loyalty : the mediator-moderator effect of brand relationships
Veloutsou, Cleopatra - In: The journal of consumer marketing 32 (2015) 6, pp. 405-421
Persistent link: https://www.econbiz.de/10011485778