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~subject:"Kundenzufriedenheit"
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Markenerfolg durch Persönlichk...
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Kundenzufriedenheit
Markenimage
11,145
Brand image
10,892
Konsumentenverhalten
8,273
Consumer behaviour
8,259
Markenführung
8,011
Brand management
8,001
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6,397
Deutschland
4,774
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3,876
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3,839
Brand
3,670
Beziehungsmarketing
3,343
Relationship marketing
3,327
Theorie
3,086
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3,064
Marketingmanagement
2,742
Marketing management
2,299
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1,837
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1,718
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1,663
Internet marketing
1,613
Verbraucherverhalten
1,580
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1,535
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1,486
Kundenmanagement
1,484
Social Web
1,437
Social web
1,437
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1,345
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1,262
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1,209
Strategisches Management
1,087
Internet
1,067
Internationales Marketing
981
Herkunftsbezeichnung
925
Designation of origin
920
Advertising
915
Erfolgsfaktor
901
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896
Customer satisfaction
886
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87
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714
German
183
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Han, Heesup
10
Loureiro, Sandra Maria Correia
6
Fuchs, Gerhard
5
Gil Saura, Irene
5
Schüller, Anne M.
5
Usman, Osly
5
Wong, IpKin Anthony
5
Chahal, Hardeep
4
Chua, Bee-Lia
4
Civelek, Mustafa Emre
4
Hinterhuber, Hans H.
4
Huber, Frank
4
Hwang, Jinsoo
4
Hyun, Sunghyup Sean
4
Japutra, Arnold
4
Kim, Jinkyung Jenny
4
Liu, Chih-Hsing
4
Rather, Raouf Ahmad
4
Roschk, Holger
4
Stauss, Bernd
4
Stock-Homburg, Ruth
4
Wiedmann, Klaus-Peter
4
Yu, Jongsik
4
Ahn, Jiseon
3
Assaker, Guy
3
Bilgihan, Anil
3
Büttner, Miriam
3
Dwivedi, Abhishek
3
Ekinci, Yuksel
3
Enkawa, Takao
3
Fazal-e-Hasan, Syed
3
Frank, Björn
3
Fuentes-Blasco, María
3
Gouthier, Matthias
3
Ha, Hong Youl
3
Homburg, Christian
3
Johnson, Lester W.
3
Khan, Imran
3
Kim, Heather Markham
3
King, Ceridwyn
3
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Springer Fachmedien Wiesbaden
10
Excellence-in-Service-Konferenz <6., 2016, Koblenz>
3
RWTH Aachen
3
Nomos Verlagsgesellschaft
2
Books on Demand GmbH <Norderstedt>
1
Deutschland / Bundeswehr / Universität Hamburg
1
Dpunkt.Verlag <Heidelberg>
1
Eric Cuvillier <Firma>
1
Ernst-Moritz-Arndt-Universität Greifswald
1
European Business School <Oestrich-Winkel>
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Georg-August-Universität Göttingen
1
Harvard Graduate School of Business Administration
1
Springer-Verlag GmbH
1
Technische Universität Braunschweig
1
Technische Universität Dresden
1
Verlag Dr. Kovač
1
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SpringerLink / Bücher
35
Journal of retailing and consumer services
27
Journal of business research : JBR
26
The journal of brand management : an international journal
21
International journal of hospitality management
20
Journal of travel and tourism marketing
18
Gabler Edition Wissenschaft
13
Journal of hospitality marketing & management
12
The journal of product & brand management
12
International journal of contemporary hospitality management
9
Journal of strategic marketing
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Springer eBook Collection / Business and Economics
9
Asia Pacific journal of marketing and logistics
8
Cogent business & management
8
Journal of Islamic marketing
8
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
Journal of vacation marketing
8
Psychology & marketing
8
Tourism management : research, policies, practice
8
Research
7
Gabler Research
6
Journal of destination marketing & management
6
Pakistan journal of commerce and social sciences
6
Services marketing quarterly
6
The journal of services marketing
6
Global business review
5
International journal of internet marketing and advertising : IJIMA
5
Nepalese journal of economics : a publication of Uniglobe College
5
Springer Gabler Research
5
The service industries journal
5
Basler Schriften zum Marketing
4
European journal of marketing : EJM
4
Fokus Dienstleistungsmarketing
4
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
4
Innovatives Markenmanagement
4
Inventi impact: retailing & consumer services
4
Journal of Asian finance, economics and business : JAFEB
4
Journal of hospitality and tourism insights
4
Journal of the Academy of Marketing Science
4
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ECONIS (ZBW)
886
USB Cologne (EcoSocSci)
6
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1
Phänomen Luxusmarke : identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
;
Huber, Frank
;
Regier, Stefanie
; …
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003354640
Saved in:
2
Phänomen Luxusmarke : Identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
;
Huber, Frank
;
Regier, Stefanie
; …
-
2008
-
2., überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10013516993
Saved in:
3
Markentreue, Einkaufsstättentreue und Erfolg im Konsumgüterhandel : dargestellt am Beispiel einer Premiumhandelsmarke im Lebensmitteleinzelhandel
Windbergs, Thomas
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013431982
Saved in:
4
Phänomen Luxusmarke : identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
(
contributor
)
-
2008
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003636982
Saved in:
5
Brand marketing : building winning brand strategies that deliver value and customer satisfaction
Weilbacher, William M.
-
1993
Persistent link: https://www.econbiz.de/10000324542
Saved in:
6
The EconoMining project aat NYU : studying the economic value of user-generated content on the internet
Ghose, Anindya
;
Ipeirotis, Panagiotis
- In:
Journal of revenue and pricing management
8
(
2009
)
2/3
,
pp. 241-246
Persistent link: https://www.econbiz.de/10003834362
Saved in:
7
Online corporate brand image, satisfaction and loyalty
Silva, Rui Vinhas da
;
Alwi, Sharifah Faridah Syed
- In:
The journal of brand management : an international journal
16
(
2008/09
)
3
,
pp. 119-144
Persistent link: https://www.econbiz.de/10003790466
Saved in:
8
Brand loyalty in the UK sportswear market
Dawes, John
- In:
International journal of market research : JMRS ; the …
51
(
2009
)
4
,
pp. 449-463
Persistent link: https://www.econbiz.de/10003863676
Saved in:
9
The interaction of ownership structure and customer satisfaction as determinants of brand equity
Torres, Anna
(
contributor
);
Tribó, Josep A.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003428051
Saved in:
10
Life after death? : analyzing post-defection consumer brand equity
Bogomolova, Svetlana
- In:
Journal of business research : JBR
63
(
2010
)
11
,
pp. 1135-1141
Persistent link: https://www.econbiz.de/10008696688
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