Narrow search
Showing 1 - 10 of 11
Cover Image
Short-term and long-term effects of touchpoints on customer perceptions
Cambra-Fierro, Jesús; Polo-Redondo, Yolanda; Trifu, Andreea - In: Journal of retailing and consumer services 61 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012581871
Cover Image
Managing service recovery processes : the role of customers' age
Cambra-Fierro, Jesús; Berbel-Pineda, Juan M.; … - In: Journal of business economics and management 12 (2011) 3, pp. 503-528
Persistent link: https://www.econbiz.de/10009533040
Cover Image
Analysis of the moderating role of the gender variable in service recovery processes
Cambra-Fierro, Jesús; Berbel-Pineda, Juan M.; … - In: Journal of retailing and consumer services 20 (2013) 4, pp. 408-418
Persistent link: https://www.econbiz.de/10009755354
Cover Image
"Are multichannel customers really more valuable? : an analysis of banking services"
Cambra-Fierro, Jesús; Kamakura, Wagner A.; … - In: International journal of research in marketing : IJRM ; … 33 (2016) 1, pp. 208-212
Persistent link: https://www.econbiz.de/10011490894
Cover Image
How do firms handle variability in customer experience? : a dynamic approach to better understanding customer retention
Cambra-Fierro, Jesús; Gao, Lily; Melero-Polo, Iguácel; … - In: Journal of retailing and consumer services 61 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012581938
Cover Image
"Towards a co-creation framework in the retail banking services industry : do demographics influence?"
Cambra-Fierro, Jesús; Pérez, Lourdes; Grott, Emily - In: Journal of retailing and consumer services 34 (2017), pp. 219-228
Persistent link: https://www.econbiz.de/10011629059
Cover Image
Can complaint-handling efforts promote customer engagement?
Cambra-Fierro, Jesús; Melero-Polo, Iguácel; Sesé, F. … - In: Service business 10 (2016) 4, pp. 847-866
Persistent link: https://www.econbiz.de/10011722441
Cover Image
Post satisfaction factors affecting the long-term orientation of supply relationships
Cambra-Fierro, Jesús J.; Polo-Redondo, Yolanda - In: The journal of business & industrial marketing 26 (2011) 6, pp. 395-406
Persistent link: https://www.econbiz.de/10009272360
Cover Image
Unlocking the power of marketing : understanding the links between customer mindset metrics, behavior, and profitability
Petersen, J. Andrew; Kumar, V.; Polo-Redondo, Yolanda; … - In: Journal of the Academy of Marketing Science 46 (2018) 5, pp. 813-836
Persistent link: https://www.econbiz.de/10011924769
Cover Image
How situational circumstances modify the effects of frontline employees' competences on customer satisfaction with the store
Lucia-Palacios, Laura; Pérez-López, Raúl; … - In: Journal of retailing and consumer services 52 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012132197